Young Ones Student Awards

The Young Ones competition is one of the most acclaimed advertising, interactive and design student competitions. It has a tradition of excellence dating back to 1986.

2023 Young Ones - Young Ones TDC

48° NORD Rebrand

School ArtCenter College of Design / Pasadena


Typography / Branding / Identity

Annual ID



Amidst the trees, natural hedges, and wild grasses, the Breitenbach landscape hotel 48° Nord reinterprets the traditional Scandinavian hytte and proposes a holistic and a true ecotourism experience in Alsace, France. 48° Nord is not to build a hotel, but to create a place to live, a habitat that welcomes people to reconnect with wild nature and encounter a new universe in unique surroundings.
The goal of the 48° Nord rebranding project is to build an intimate and approachable identity system that could vitalize the sensibilities of the brand and take people on a sensual journey by experiencing the very essence of nature’s qualities.

2023 Awards

Total Points: 10

Student TDC Winner


College / University

ArtCenter College of Design / Pasadena
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