Young Ones Student Awards
The Young Ones competition is one of the most acclaimed advertising, interactive and design student competitions. It has a tradition of excellence dating back to 1986.
Mental Health for All
Brand / Communication Design / Branding: Branding Systems / Identities
Our answer emerged directly from our vision statement— MHA envisions a world where all people affected by mental illness live healthy, fulfilling lives supported by a community that cares. Our identity graphically creates the world we envision. We developed a consistent brand architecture and transformed the orientation of the organization from nation to world, renaming MHA — from Mental Health America to Mental Health for All. We created a visual system to accurately reflect the soul of the MHA brand, and extended that across all touch-points — from the poster, to digital platform, to environments. This work continues to drive the visual expression of MHA and, as such, mental health awareness itself across the globe.
Total Points: 1
College / University
ArtCenter College of Design / Pasadena
Professor / Instructor