Young Ones Student Awards

The Young Ones competition is one of the most acclaimed advertising, interactive and design student competitions. It has a tradition of excellence dating back to 1986.

2023 Young Ones - Young Ones One Show

Gosh, We Love Animals

School The Book Shop School for Ads / Los Angeles

Client PETA

Category

Brief: PETA / Social Media

Annual ID

YO23_B092M

Description

Studies show kids don’t develop their sense of speciesism until they reach their teenage years. To land a bigger point, we thought, “Why not sooner?” Instead of feeding our children cartoon fantasies of a world where animals are equals, we might as well start them young.

Leveraging social media, we created content showcasing games, activities, and songs. “Gosh, We Love Animals” illustrates the honest truth about the relationship between humans and animals.

2023 Awards

Total Points: 1

Student Merit

Credits

Art Director

Iman Salehian

College / University

The Book Shop School for Ads / Los Angeles
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