Some Animals are seen as testing products, while others are praised celebrities. We turned famous sports mascots into victims of the beauty industry to exhibit that nobody’s safe from this problem.

Our ambassadors, Freddy the Falcon; Swoop; Miles, and Billy, performed during game nights with evident injuries, wearing a clear message in their jerseys: Stop Animals Used For Clothing @PETA.

Soon, the action went worldwide and extended through different formats. On the streets, we used these mascots to let more people know about the action, and through QR codes, we invited them to wear vegan clothes with the phrase "Stop Animals Used For Clothing", to remind them that dressing well without animal blood is possible.

Expectators were so moved by the initiative, they took action of their own on Change.org, and we made an E-commerce with the modified version of their team jerseys. The same ones that their favorite celebrities wore.

What better way to expose animal cruelty than using our beloved All-Stars?