Young Ones Student Awards

The Young Ones competition is one of the most acclaimed advertising, interactive and design student competitions. It has a tradition of excellence dating back to 1986.


2021 Young Ones Jury

Alessandra Noceda

Strategy Director

The Community

United States

Ale is a Strategy Director, currently working at The Community in NYC. She started her career wanting to be a creative and ended up discovering a great strategy is meant to spark creativity, so she made this her main goal. In her 10 years of experience, she has worked at FCB, McCann and -now- Publicis networks. This has given her the chance to work for major global brands such as: Coca-Cola Company, Ab InBev, Nestle, L’oreal, Verizon, Porsche, among others; and different categories that include Beauty, Self-Care, Telecommunications, Food & Beverages, Airlines, Retail, Healthcare & Automotive. This multi-category aspect of the job is one of the things she enjoys the most and together with her passion for creativity, it has given her the opportunity to win multiple awards such as: Cannes Lions, Effies, One Show, London Festival, New York Festival, Lia, Clio, and more. She believes the greatest attribute a strategist can have is “curiosity” and so she tries to always stay curious in the hunt for the latest trends, insights, and anything consumer-related out there. 

 

 

 

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