Hiren Dedhia is the Head of Design for Diageo India and is responsible to inspire and lead a culture of creative excellence within the marketing team. He works cross functionally between the marketing team and the Innovation team on all things design.

Prior to joining Diageo, he has worked extensively on the agency side with the likes of Landor, JWT helping clients solve business problems through strategic design interventions. His experience pans across Brand Identity Systems, Packaging Design and Experience / Retail Design.

He is an alumnus of Portfolio Centre - Georgia, USA & Sir JJ Institute of Applied arts - Mumbai, India with a specialisation in design.