Creative Showcase

Anti-smoking / Public Awareness

Submitted By Divakar Shetty

Description

SMOKING THRILLS BUT IT KILLS. AND THAT'S WHAT THE FINE PRINT IN THE BRAND SUGGESTS.

Objective

TO MAKE THE SMOKERS AWARE WITH THIS FACT - BLUNTLY, COERCELY AND UP FRONT.

Technical Challenge

THESE WERE POSTERS PUT UP IN PUBS, DISCS AND RESTROBARS. THE FOLKS OVER THERE WERENOT SO FORTHCOMING. THEY THOUGHT IT TO BE IN THE FACE. BUT EVENTUALLY THEY AGGREED.

Client

Public Awareness

Industry

Public Awareness

Agency

Sudler & Hennessey
sudler.com

Media

Print

Credits

Account Executive

Aparna M/Rachna D

Agency Producer

Dhuri\Maddy

Art Director

Divakar Shetty

Creative Director

Sudhakar More

Designer

Dhuri\Maddy

Director

Asha Kapoor

Photographer

Vishal Bhosle

Writer

Ashesh Mallik

Views

674

 

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