Creative Showcase
Anti-smoking / Public Awareness
Submitted By Divakar Shetty
Description
SMOKING THRILLS BUT IT KILLS. AND THAT'S WHAT THE FINE PRINT IN THE BRAND SUGGESTS.
Objective
TO MAKE THE SMOKERS AWARE WITH THIS FACT - BLUNTLY, COERCELY AND UP FRONT.
Technical Challenge
THESE WERE POSTERS PUT UP IN PUBS, DISCS AND RESTROBARS. THE FOLKS OVER THERE WERENOT SO FORTHCOMING. THEY THOUGHT IT TO BE IN THE FACE. BUT EVENTUALLY THEY AGGREED.
Credits
Account Executive
Aparna M/Rachna D
Agency Producer
Dhuri\Maddy
Art Director
Divakar Shetty
Creative Director
Sudhakar More
Designer
Dhuri\Maddy
Director
Asha Kapoor
Photographer
Vishal Bhosle
Writer
Ashesh Mallik
Views
650
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