Creative Showcase
Beauty / Walgreens
Submitted By Melanie Mahaffey
Description
Walgreens recently launched its first-ever campaign for beauty products. The idea, brought to life by Japanese photographer Teru Onishi, was to depict a woman’s face as a blank canvas, enhanced by a wide array of makeup, skincare, and hair care products. Each piece ventures into various mediums and highlights Walgreens products in a way that is, quite simply, beautiful.
Client
Walgreens
Industry
Retail
Agency
GSD&M
www.gsdm.com
Media
Market
Cosmetics, Beauty Products and Perfumes
Credits
Account Executive
Nancy Ryan (SVP, Account Director) Brittany Reeves (Account Director), Amy Rodgers (Account Supervisor), Heath Tavrides (Account Manager)
Agency Producer
Bill Wine (Executive), Shannon McMillan (Art Producer)
Art Director
Sarah Thomas
Content Strategist
Michelle Dickens (VP, Strategy Director)
Creative Director
Jay Russell (Executive), Victor Camozzi (Group), Bryan Edwards (Group), Sean LaBounty (AD), Hayden Gilbert (Writer)
Photographer
Teru Onishi
Writer
Haley Gardner
Views
1756
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