THANK YOU!
Thank you for making Here Are All the Black People 2019 an incredible success!
Each year, we strive to take HAATBP’s mission to improve diversity and inclusion in the creative industry to new heights. This year was no exception. We welcomed over 650 students and industry professionals, 34 sponsors, and provided over 60 travel stipends to students and recent graduates from 14 states. Our ninth annual HAATBP was one of the most successful to date.
The night before the big conference and career fair, we hosted a welcome reception at VMLY&R exclusively for mid-level professionals. Attendees networked and were treated to an artist showcase. The next day, HAATBP kicked off with an inspiring keynote by Tariq “Black Thought” Trotter. We hosted panels and workshops aimed at professional and personal development and provided ample opportunities to network with recruiters and participate in portfolio reviews.
Next year marks the 10th-anniversary HAATBP. We promise to make it the largest, most exciting, and impactful event yet! We can’t wait to see you there.
Best,
The One ID Team
2019 Keynote Speaker
Tariq "Black Thought" Trotter
Tariq Trotter, better known as Black Thought, is an American rap artist and co-founder of the Philadelphia hip-hop group, The Roots. Trotter is widely lauded for his rhythmically complex and reference-driven lyrical content, his sharply honed live performances, and the fluidity of his creative abilities.
Raised in South Philadelphia, Trotter attended the city's School of Creative and Performing Arts where he met Ahmir “Questlove” Thompson and formed the band the Square Roots. After releasing their 1993 demo/debut Organix under the simplified moniker "The Roots", Trotter’s narratives grew more personal and political in nature, artistically expanding both him and the band.
The Roots’ 1999 album Things Fall Apart catapulted the group into the mainstream. Winning a Grammy Award for its lead single, “You Got Me” featuring Erykah Badu, Things Fall Apart garnered Trotter critical acclaim as the “lyricist’s lyricist” according to Rolling Stone. Similar praise was given to their 2010 project, Wake Up!, a collaborative effort with John Legend inspired by the political landscape of the 2008 elections, and winning a Grammy Award for “Best R&B Album” a few months later. This blending of art and political awareness also seeped into Trotter’s personal and philanthropic life, as a board member of Philadelphia’s own Mural Arts and continued support of organizations including OkayAfrica, The Agent for Change Network, Artists for a New South Africa, The New Museum of New York, and the Museum of Modern Art.
Under the leadership of Trotter and Thompson, The Roots began a decade-long relationship with Jimmy Fallon as his NBC house band in 2009, and transitioning to the house band for the new Tonight Show Starring Jimmy Fallon in 2014. Trotter also began a foray into acting, including notable roles in the James Brown biopic Get On Up and the HBO series The Deuce.
Presenters
Chris Bergeron
VP, Content Experience,
Cossette
Bruce Bildsten
Executive Creative Director,
Best Buy
Taylor Brodie
Senior Brand Strategist,
MullenLowe
Calvin Butts
Vice President, Agency Partnerships,
BioPharm Communications
Susan Credle
Global Chief Creative Officer
FCB Global
Carl Desir
Global Executive Director - Diversity, Equity & Inclusion,
R/GA
Blake Desormeaux
Senior Comms & Engagement Strategist,
Virtue
Kai Deveraux Lawson
Producer/ Co-Host,
Mixed Company Podcast
Lawrence Edmondson
SVP of Technology,
VaynerMedia
Diane Fields
Director of Creative Services, USA,
Ogilvy
Edward Frankel
SVP, Director of Talent Acquisition,
Omnicom Health Group
Kelly Fredrickson
President, MullenLowe Boston and New York,
MullenLowe
Nicole Godreau
Brand Planner,
Twitter Next
Maya Gray
Assistant Account Executive of Public Relations,
MullenLowe
Thompson Imasogie
Junior Art Director,
MullenLowe
Brittany King
Integrated Project Manager,
VaynerMedia
James Kinney
Director of People,
Giant Spoon
Brandon Lee Heard
Strategist,
R/GA
Marcela Madera
Associate Consultant,
R/GA
Love Malone
Founder and CEO,
The Gradient Group
Doug Melville
Chief Diversity Officer,
TBWA\North America
Monique Nelson
Chair and CEO,
UniWorld Group, Inc.
Christian Plummer
Operations Supervisor,
VMLY&R
Michele Prota
Global Board Member, Talent,
Forsman & Bodenfors
Brandon Rochon
CCO,
Kastner
Rick Sentine
Senior Account Executive,
VaynerMedia
Claude Silver
Chief Heart Officer,
VaynerMedia
Jimmy Smith
CEO, and CCO
Amusement Park Entertainment
Gary Vaynerchuk
CEO,
VaynerMedia
Carol Watson
Senior Director, Global Advisory and Consulting Services,
Diversity Best Practices
Kayla Watson
Associate Designer,
R/GA
Raquel Wilbun
Senior Media Planner,
MediaHub
Robert Wong
Co-Founder
Google Creative Lab
Schedule
9:00 AM
10:00 AM
11:00 AM
Gary Vaynerchuk (VaynerMedia)
Claude Silver (VaynerMedia)
Lawrence Edmondson (VaynerMedia)
Brittany King (VaynerMedia)
Rick Sentine (VaynerMedia)
12:00 PM
Carl Desir (R/GA)
Kayla Watson (R/GA)
Brandon Lee Heard (R/GA)
Marcela Madera (R/GA)
Carol Watson (Best Diversity Practices)
Christian Plummer (VMLY&R)
Michael Lescarbeau (Person)
Michele Prota (Forsman & Bodenfors)
1:00 PM
2:00 PM
James Kinney (Giant Spoon)
Chris Bergeron (Cossette)
blake desormeaux (Virtue)
Kai Deveraux Lawson (Mixed Company Podcast)
Bruce Bildsten (Best Buy)
Susan Credle (FCB Global)
Jimmy Smith (Amusement Park Entertainment)
Diane Fields (Ogilvy)
Doug Melville (TBWA\North America)
3:00 PM
Edward Frankel (Omnicom Health Group)
Calvin Butts (BioPharm Communications)
Kelly Fredrickson (MullenLowe)
Maya Gray (MullenLowe) Taylor Brodie (MullenLowe)
Thompson Imasogie (MullenLowe)
Raquel Wilbun (MediaHub)
4:00 PM
Love Malone (The Gradient Group)
Brandon Rochon (Kastner) Robert Wong (Google Creative Lab)
Monique Nelson (UniWorld Group, Inc.)
Nicole Godreau (Twitter Next)
5:00 PM
2019 Sponsors
HAATBP would not be possible without the support and resources of an incredible group of sponsors from across the advertising industry and beyond. These partners believe in our commitment to a more inclusive and diverse creative industry.
Interested in sponsoring HAATBP in 2019? Please contact our Inclusion & Diversity Department, at one-id@oneclub.org and view the HAATBP Sponsorship Booklet
WHAT TO EXPECT
Keynote Speakers
HAATBP is famous for its keynote presentations, featuring passionate speakers from many different fields. Everyone from Dr. Cornel West to Franchesca Ramsey has graced the stage, so grab a seat, dim the lights and be inspired!
Networking
They say it's not what you know but who you know, and with HAATBP attracting over 700 attendees each year, you're going to make a lot of new connections. Bring your business cards and get ready to schmooze!
Panel Discussions
Throughout the day, industry professionals will lead real conversations regarding many of the issues people of color experience within the advertising industry. From hard truths to lighthearted observations, these panels hope to encourage growth for everyone, no matter where you are in your career.
Portfolio Reviews
Is your portfolio up to par? Whether you're in need of a tweak or a complete overhaul, come get the advice and encouragement you need from some of New York's most respected creatives, and be ready to take things to the next level!
Recruiting
HAATBP regularly attracts some of the coolest agencies, studios, and brands in the biz, and they're looking to hire. Stop by Recruiters Row and learn what some of them have to offer. Who knows, you just might find your next big break!
Inspiration
Prepare to be inspired by the many brilliant creatives at the event. Leave with a fresh perspective and ready to take the next step in your career!
WHAT'S IN A NAME?
The place, a Christmas party at famed San Francisco agency Goodby Silverstein & Partners, where a young black creative asked founder Jeff Goodby the tongue-in-cheek but definitely not tongue-in-cheek question,"Where are all the black people?".
After many conversations on creating job opportunities for minority students and graduates pursuing careers in advertising and design, Goodby and fellow creative legend Jimmy Smith spearheaded a panel during The One Club's 2011 Creative Week with that attention-grabbing question as its title. This led to The One Club for Creativity developing this panel into a full-day diversity-focused career fair later that fall. The success of these two events ensured this would become an important annual touchpoint for everyone in advertising for whom cultural diversity isn't just a checkbox, but a crucial fact of professional life. By 2014, with hundreds of attendees, it was no longer a question of "where" were all the black people — they were right here, ready to be counted.
2019 marks the ninth exciting year of HAATBP, and although the conference warmly welcomes attendees of all cultures and races, and has grown to include programming for those with more experience on their resumes, its name remains as unapologetically bold as ever.
Previous Year's Info: