Portfolio
Making the Best of Everyday / Regional Hospice and Palliative Care
Submitted By Stacy Diaz
Description
The ads contain messages that are informative, but also warm and very relatable. All are animated, which sometimes makes difficult subjects more approachable.
Objective
The primary objective for Regional Hospice and Palliative Care's ad campaign is to motivate discussion and begin to look at the end of life in a different, more meaningful way. End of like is a part of life that impacts all of us, and deciding how to best deal with it for ourselves, our parents, spouses, or even our children can help relieve some of the stress and guilt that is as inevitable as death itself. The series of three ads feature a realistic, holistic, unexpected, even humorous approach to the difficult topic of end of life and the importance of dignified hospice care.
Client
Regional Hospice and Palliative Care
Agency
JJ Sedelmaier Productions
jjsedelmaier.com
Media
Television
Market
Non-Profit
Credits
Producer
JJ Sedelmaier
Creative Director
Marvin Waldman
Writer
Stephen Hersh
Art Director
John Colquhoun
Views
450