#Ask Tommy Tumbo / ICEA Insurance
Submitted By Rita Anyango
# Ask Tommy Tumbo is a serialized animated TV infomercial that presents various insurance products in each episode in a funny memorable way.
The objective of this campaign was to create awareness of insurance products as Uganda has a low insurance intake, create brand awareness, penetrate the market as a new player in the industry and grow advocates for the brand and increase sales
Diverse opinions on the art direction as the creative team involved individuals from 3 companies, formulating a template that would ease production of multiple episodes to minimise repeat design.
#Ask Tommy Tumbo
Crossroads Digital Multimedia