Portfolio
Little Things / National Association of Realtors
Submitted By Arnold Worldwide
Description
Potential homebuyers need more than someone with keys to open the front door; they need someone who understands the home buying process, and more importantly, can see it through a client’s very unique eyes.
Objective
Each piece features prospective homebuyers in the midst of an enigmatic home buying ritual. One man showers fully clothed. A couple shouts nonsense at the ceiling. Another couple breathes in the floor boards deeply. Each one is more eccentric than the last - and that’s intentional.
Technical Challenge
To tell these unique stories, Arnold and NAR chose The Perlorian Brothers as a directorial partner. “The Perlorians have such a unique aesthetic,” notes SVP, Creative Director Nate Donabed. “The way they compose a frame, their color choices, their instincts on casting – their work truly looks like no one else’s. They were the perfect choice for this.”
Client
National Association of Realtors
Agency
Arnold Worldwide
www.arn.com
Media
Television
Market
Real Estate
Credits
Creative Director
Icaro Doria
Sean McBride
Josh Kahn
Nate Donabed
Guilherme Racz
Lucas Casão
Art Director
Guilherme Racz
Writer
Lucas Casão
Clark Chamberlain
Agency Producer
Emily LaPierre
Production Company
MJZ
Director
The Pelorian Brothers
Editor
Pete Warren from Peel and Eat
Content Strategist
Molly Chisholm
Account Executive
Val Bettini
Views
957