Portfolio

Superposition / Biennale of Sydney

Submitted By Civilization

Description

The Biennale of Sydney is recognized as one of Australia’s premier cultural events. Held every two years, the three-month-long exhibition is accompanied by a program of artist talks, forums, guided tours and special events, nearly all of which are free to the public. The 21st Biennale of Sydney, under the direction of Mami Kataoka, opened on March 16th, 2018.

Objective

The goal was to build an identity system that both illustrated the abstract curatorial theme of “Superposition: Equilibrium and Engagement” and made this theme accessible to a wide public audience. The biennale exhibits across seven venues in Sydney over the course of two months, as such, the identity system needed to be flexible enough to accommodate an ever–evolving variety of environmental, print and digital applications, whether they be flags, gifs, t–shirts, brochures, billboards, or museum vinyl.

Client

Biennale of Sydney

Agency

Civilization
www.builtbycivilization.com

Media

Integrated Branding

Market

Non-Profit

Credits

Creative Director

Gabriel Stromberg

Agency Producer

Michael Ellsworth

Account Executive

Raya Leary

Designer

Oscar Vinas
Giancarlo Cateriano

Information Architect

Corey Gutch

Programmer

Shaun Kardinal
Alison McKay

Content Strategist

Molly Derse

Views

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