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Gumtest / Amgen

Submitted By Allison Díaz

Description

Project winner: Gold in Young Lions Media Colombia 2019.
idea: We convert chewing gum into de medium to alert people to the risk of heart attack.

Objective

Create a media campaign to alert people the risk of heart attack due to cholesterol.

Client

Amgen

Media

Innovative Use of Media

Market

Health and Pharmaceutical Products

Credits

Writer

Johan Granados

Views

11

 

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