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This is My Wish / Glade

Submitted By Amy Gozalka

Description

It's easy to forget what the holidays are truly about. So we made it Glade's mission to remind everyone that the greatest gift they can give this season is joy.

Objective

We created a campaign that looked to make people stop for a minute and feel joy among the chaos during the holiday season. The campaign featured a powerful and emotional TV spot that was inspired by a true story. The TV spot created a positive and emotional conversation for the brand online.

Client

Glade

Media

Television

Market

Consumer Packaged Goods

Credits

Creative Director

Amy Gozalka

Views

18

 

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