Portfolio

Pepsi Taste Challenge / Pepsi

Submitted By 1on1 Agency

Description

The first ever Pepsi Taste Challenge in Macedonia.

Objective

Get a significant number of people to take the Pepsi Taste Challenge and participate in the choice between Pepsi and the biggest cola competitor's taste. Also, use it as a PR opportunity to promote the activation on all channels.

Technical Challenge

Being such a big activation and the largest BTL campaign in Macedonia for 2019, not to forget the first of its kind in the country, there were lot of unknowns and potential mishaps that go along such endeavors in their first ever iteration.

Pepsi Taste Challenge

https://www.youtube.com/wat...

Client

Pepsi

Agency

1on1 Agency
www.1on1agency.com

Media

Integrated Branding

Market

Consumer Packaged Goods

Credits

Producer

Gjorgji Dzambazov

Account Executive

Dime Panov

Creative Director

Zarko Dimitrioski

Photographer

Vlado Ocevski

Views

36

 

Share To

Other Work

Follow Us