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Hawaii Starts Here / Hawaiian Airlines

Submitted By Andrew Reutsky

Description

People in Hawaii wear a different kind of masks. By bringing the daunting situation we're all in and its symbol, a face mask, into a positive light, this campaign breaks the uncertainty of a pandemic into an actionable solution – flying to Hawaii – and encourages people to smile again.

Hawaii Starts Here

https://reutsky.com/hawaii-...

Client

Hawaiian Airlines

Media

Integrated Branding

Market

Tourism & Travel

Credits

Art Director

Andrew Reutsky

Views

25

 

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