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Advertising & Design Books

Brand Apart by Joe Duffy

Member Price
$39.95 USD

Regular Price
$49.95 USD

Details

Brand Apart by Joe Duffy is a collection of interviews with creators of brands that have successfully integrated design and advertising. The book allows clients, advertising agencies, designers and students to go behind the scenes of some of the most admired and effective integrated marketing cases of the past decade. Readers will learn insights into what makes the most effective branding programs and the importance of highly collaborative and respectful relationships.