The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

One Show 2023 Branded Entertainment Jury

Lawrence Melilli

Creative Director

Wieden+Kennedy

Portland

Lawrence Melilli is a Creative Director at Wieden+Kennedy in Portland where he has spent the better part of a decade and oversees all work for EA Sports, and mobile gaming giant Supercell, makers of Clash of Clans. In his time there he’s overseen and worked across brands like KFC, Jordan Brand, Nike, Old Spice, HBO, P&G, Ford, and Fox Sports which has afforded him many strange, but moderately interesting life experiences that include—but are not limited to—being patched into a conference call with Michael Jordan, standing in a buffet line with Ice Cube, reanimating the corpse of Colonel Sanders, being one half of an awkward hug with the reigning NBA MVP, cowering in the corner of a hotel suite while the creators of Game of Thrones recounted having their hands broken by Aquaman, performing an epic troll job on 300 million gamers, and being sent to the last known whereabouts of El Chapo to shoot a deodorant commercial.

 

 

 

Follow Us