The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

Agency: Follis / New York Client: Child Help USA Category: Public Service/Political / Public Service/Political Television: Campaign
Agency: Leonard/Monahan / Foxborough Client: Roger Williams Park Zoo Category: Public Service/Political / Public Service/Political Television: Campaign
Agency: Fire Escape Advertising / Boston Client: Bottomless Closet Category: Public Service/Political / Public Service/Political: Brochures and Direct Mail
Agency: Holland Advertising / New York Client: Humane Society Category: Public Service/Political / Public Service/Political: Brochures and Direct Mail
Agency: Loeffler Ketchum Mountjoy / Charlotte Client: Outward Bound Category: Public Service/Political / Public Service/Political: Brochures and Direct Mail
Agency: Loeffler Ketchum Mountjoy / Charlotte Client: Outward Bound Category: Public Service/Political / Public Service/Political: Brochures and Direct Mail
Agency: Genex Interactive Client: Porsche Cars North America Category: Beyond the Banner
Agency: Grey Interactive Client: Hugo Boss/PointCast Category: Beyond the Banner
Agency: Interactive8 Client: M&M/Mars Category: Beyond the Banner
Agency: Martin Interactive Client: The Coca-Cola Company Category: Beyond the Banner
Agency: Messner Vetere Berger McNamee Schmetterer Client: 1-800-COLLECT Category: Beyond the Banner
Agency: OgilvyOne Client: IBM Category: Beyond the Banner
Agency: OgilvyOne Client: IBM Category: Beyond the Banner
Agency: Quantum Leap Client: US Robotics Category: Beyond the Banner
Agency: Rubin Postaer Interactive Client: American Honda Motor Co. Category: Beyond the Banner
Agency: Strategic Interactive Group Client: Disney Interactive Category: Beyond the Banner
Agency: Lowe & Partners/SMS / New York, San Francisco Client: Sun Microsystems Category: Corporate Image - Business to Business / Corporate Image B2B - Other Digital Advertising
Agency: New Media Labs Client: Hot Jobs Category: Corporate Image - Business to Business / Corporate Image B2B - Other Digital Advertising
Agency: Think New Ideas Client: Oracle Category: Corporate Image - Business to Business / Corporate Image B2B - Other Digital Advertising
Agency: BKJ Productions Client: Dialogic Category: Corporate Image - Business to Business / Corporate Image B2B - CD-ROM
Agency: E.On Interactive Client: Chromatic Research Category: Corporate Image - Business to Business / Corporate Image B2B - CD-ROM
Agency: SicolaMartin Client: Citrix Category: Corporate Image - Business to Business / Corporate Image B2B - CD-ROM
Agency: Carmichael Lynch / Minneapolis Client: Normark Blue Fox Category: Consumer Magazine / Magazine B/W or Color Less Than a Page: Campaign
Agency: Fallon McElligott / Minneapolis Client: Knob Creek Category: Consumer Magazine / Magazine B/W or Color Less Than a Page: Campaign
Agency: Fallon McElligott / Minneapolis Client: Nikon School Category: Consumer Magazine / Magazine B/W or Color Less Than a Page: Campaign
Agency: Euro RSCG Partnership Client: The Coca-Cola Company / South Pacific Category: Corporate Image - Business to Consumer / Corporate Image B2C - CD-ROM
Agency: Lowe Interactive Client: Mercedes-Benz of North America Category: Corporate Image - Business to Consumer / Corporate Image B2C - CD-ROM
Agency: Revolv Client: BMW of North America Category: Corporate Image - Business to Consumer / Corporate Image B2C - CD-ROM
Agency: Tumble Interactive Media Client: ABC Category: Corporate Image - Business to Consumer / Corporate Image B2C - CD-ROM
Agency: Wieden & Kennedy / Portland Client: Nike Category: Consumer Magazine / Magazine Color Full Page or Spread: Campaign
Agency: Butler Shine & Stern / Sausalito Client: Ritchey Design Category: Consumer Magazine / Magazine Color Full Page or Spread: Campaign
Agency: RG Wiesmeier / Munich Client: Strellson Category: Consumer Magazine / Magazine Color Full Page or Spread: Campaign
Agency: BDDP.GGT / London Client: Waterstone's Booksellers Category: Consumer Magazine / Magazine Color Full Page or Spread: Campaign
Agency: Fallon McElligott / Minneapolis Client: TIME Magazine Category: Consumer Magazine / Magazine Color Full Page or Spread: Campaign
Agency: Goodby Silverstein & Partners / San Francisco Client: Nike Category: Consumer Magazine / Magazine Color Full Page or Spread: Campaign
Agency: Hal Riney & Partners / San Francisco Client: Saturn Category: Consumer Magazine / Magazine Color Full Page or Spread: Campaign
Agency: Lowe Howard-Spink / London Client: Smirnoff Category: Consumer Magazine / Magazine Color Full Page or Spread: Campaign
Agency: Lowe & Partners/SMS / New York Client: Sony Electronics Category: Consumer Magazine / Magazine Color Full Page or Spread: Campaign
Agency: TBWA Hunt Lascaris / Capetown Client: Levi Strauss & Co. Category: Consumer Magazine / Magazine Color Full Page or Spread: Campaign
Agency: VitroRobertson / San Diego Client: Odyssey Golf Category: Consumer Magazine / Magazine Color Full Page or Spread: Campaign
Agency: VitroRobertson / San Diego Client: Taylor Guitars Category: Consumer Magazine / Magazine Color Full Page or Spread: Campaign
Agency: VitroRobertson / San Diego Client: Taylor Guitars Category: Consumer Magazine / Magazine Color Full Page or Spread: Campaign
Agency: Wieden & Kennedy / Portland Client: Nike Category: Consumer Magazine / Magazine Color Full Page or Spread: Campaign
Agency: Cross Colours / Johannesburg Client: Mercedes-Benz South Africa Category: Collateral Advertising / Collateral: Sales Kits
Agency: Sandstrom Design / Portland Client: Tazo Category: Collateral Advertising / Collateral: Sales Kits
Agency: Cohn Godley Norwood / Boston Client: Cohn Godley Norwood Category: Trade / Trade B/W or Color Less Than a Page: Single
Agency: KPC / Seattle Client: Alexander Moorford & Woo Category: Trade / Trade B/W or Color Less Than a Page: Single
Agency: Ogilvy & Mather Philippines / Makati City Client: Ogilvy & Mather Philippines Category: Trade / Trade B/W or Color Less Than a Page: Single
Agency: Palmer Jarvis DDB / Vancouver Client: Palmer Jarvis DDB Category: Trade / Trade B/W or Color Less Than a Page: Single
Agency: 2-Lane Media Client: Transamerica Asset Management Category: Corporate Image - Business to Business / Corporate Image B2B - Web Site

1998 Advertising Merit Award

Follis / New York

Child Help USA

Public Service/Political / Public Service/Political Television: Campaign

98425T

1998 Advertising Merit Award

Leonard/Monahan / Foxborough

Roger Williams Park Zoo

Public Service/Political / Public Service/Political Television: Campaign

98426T

1998 Advertising Merit Award

Fire Escape Advertising / Boston

Bottomless Closet

Public Service/Political / Public Service/Political: Brochures and Direct Mail

98415A

1998 Advertising Merit Award

Holland Advertising / New York

Humane Society

Public Service/Political / Public Service/Political: Brochures and Direct Mail

98416A

1998 Advertising Merit Award

Loeffler Ketchum Mountjoy / Charlotte

Outward Bound

Public Service/Political / Public Service/Political: Brochures and Direct Mail

98417A

1998 Advertising Merit Award

Loeffler Ketchum Mountjoy / Charlotte

Outward Bound

Public Service/Political / Public Service/Political: Brochures and Direct Mail

98418A

1998 Interactive Merit Award

Genex Interactive

Porsche Cars North America

Beyond the Banner

98060N

1998 Interactive Merit Award

Grey Interactive

Hugo Boss/PointCast

Beyond the Banner

98061N

1998 Interactive Merit Award

Interactive8

M&M/Mars

Beyond the Banner

98062N

1998 Interactive Merit Award

Martin Interactive

The Coca-Cola Company

Beyond the Banner

98063N

1998 Interactive Merit Award

Messner Vetere Berger McNamee Schmetterer

1-800-COLLECT

Beyond the Banner

98064N

1998 Interactive Merit Award

OgilvyOne

IBM

Beyond the Banner

98065N

1998 Interactive Merit Award

OgilvyOne

IBM

Beyond the Banner

98066N

1998 Interactive Merit Award

Quantum Leap

US Robotics

Beyond the Banner

98067N

1998 Interactive Merit Award

Rubin Postaer Interactive

American Honda Motor Co.

Beyond the Banner

98068N

1998 Interactive Merit Award

Strategic Interactive Group

Disney Interactive

Beyond the Banner

98069N

1998 Interactive Merit Award

Lowe & Partners/SMS / New York, San Francisco

Sun Microsystems

Corporate Image - Business to Business / Corporate Image B2B - Other Digital Advertising

98128N

1998 Interactive Merit Award

New Media Labs

Hot Jobs

Corporate Image - Business to Business / Corporate Image B2B - Other Digital Advertising

98129N

1998 Interactive Merit Award

Think New Ideas

Oracle

Corporate Image - Business to Business / Corporate Image B2B - Other Digital Advertising

98130N

1998 Interactive Merit Award

BKJ Productions

Dialogic

Corporate Image - Business to Business / Corporate Image B2B - CD-ROM

98125N

1998 Interactive Merit Award

E.On Interactive

Chromatic Research

Corporate Image - Business to Business / Corporate Image B2B - CD-ROM

98126N

1998 Interactive Merit Award

SicolaMartin

Citrix

Corporate Image - Business to Business / Corporate Image B2B - CD-ROM

98127N

1998 Advertising Merit Award

Carmichael Lynch / Minneapolis

Normark Blue Fox

Consumer Magazine / Magazine B/W or Color Less Than a Page: Campaign

98230A

1998 Advertising Merit Award

Fallon McElligott / Minneapolis

Knob Creek

Consumer Magazine / Magazine B/W or Color Less Than a Page: Campaign

98231A

1998 Advertising Merit Award

Fallon McElligott / Minneapolis

Nikon School

Consumer Magazine / Magazine B/W or Color Less Than a Page: Campaign

98232A

1998 Interactive Merit Award

Euro RSCG Partnership

The Coca-Cola Company / South Pacific

Corporate Image - Business to Consumer / Corporate Image B2C - CD-ROM

98111N

1998 Interactive Merit Award

Lowe Interactive

Mercedes-Benz of North America

Corporate Image - Business to Consumer / Corporate Image B2C - CD-ROM

98112N

1998 Interactive Merit Award

Revolv

BMW of North America

Corporate Image - Business to Consumer / Corporate Image B2C - CD-ROM

98113N

1998 Interactive Merit Award

Tumble Interactive Media

ABC

Corporate Image - Business to Consumer / Corporate Image B2C - CD-ROM

98114N

1998 Advertising Merit Award

Wieden & Kennedy / Portland

Nike

Consumer Magazine / Magazine Color Full Page or Spread: Campaign

98204A

1998 Advertising Merit Award

Butler Shine & Stern / Sausalito

Ritchey Design

Consumer Magazine / Magazine Color Full Page or Spread: Campaign

98205A

1998 Advertising Merit Award

RG Wiesmeier / Munich

Strellson

Consumer Magazine / Magazine Color Full Page or Spread: Campaign

98206A

1998 Advertising Merit Award

BDDP.GGT / London

Waterstone's Booksellers

Consumer Magazine / Magazine Color Full Page or Spread: Campaign

98207A

1998 Advertising Merit Award

Fallon McElligott / Minneapolis

TIME Magazine

Consumer Magazine / Magazine Color Full Page or Spread: Campaign

98208A

1998 Advertising Merit Award

Goodby Silverstein & Partners / San Francisco

Nike

Consumer Magazine / Magazine Color Full Page or Spread: Campaign

98209A

1998 Advertising Merit Award

Hal Riney & Partners / San Francisco

Saturn

Consumer Magazine / Magazine Color Full Page or Spread: Campaign

98210A

1998 Advertising Merit Award

Lowe Howard-Spink / London

Smirnoff

Consumer Magazine / Magazine Color Full Page or Spread: Campaign

98211A

1998 Advertising Merit Award

Lowe & Partners/SMS / New York

Sony Electronics

Consumer Magazine / Magazine Color Full Page or Spread: Campaign

98212A

1998 Advertising Merit Award

TBWA Hunt Lascaris / Capetown

Levi Strauss & Co.

Consumer Magazine / Magazine Color Full Page or Spread: Campaign

98213A

1998 Advertising Merit Award

VitroRobertson / San Diego

Odyssey Golf

Consumer Magazine / Magazine Color Full Page or Spread: Campaign

98214A

1998 Advertising Merit Award

VitroRobertson / San Diego

Taylor Guitars

Consumer Magazine / Magazine Color Full Page or Spread: Campaign

98215A

1998 Advertising Merit Award

VitroRobertson / San Diego

Taylor Guitars

Consumer Magazine / Magazine Color Full Page or Spread: Campaign

98216A

1998 Advertising Merit Award

Wieden & Kennedy / Portland

Nike

Consumer Magazine / Magazine Color Full Page or Spread: Campaign

98217A

1998 Advertising Merit Award

Cross Colours / Johannesburg

Mercedes-Benz South Africa

Collateral Advertising / Collateral: Sales Kits

98330A

1998 Advertising Merit Award

Sandstrom Design / Portland

Tazo

Collateral Advertising / Collateral: Sales Kits

98331A

1998 Advertising Merit Award

Cohn Godley Norwood / Boston

Cohn Godley Norwood

Trade / Trade B/W or Color Less Than a Page: Single

98312A

1998 Advertising Merit Award

KPC / Seattle

Alexander Moorford & Woo

Trade / Trade B/W or Color Less Than a Page: Single

98313A

1998 Advertising Merit Award

Ogilvy & Mather Philippines / Makati City

Ogilvy & Mather Philippines

Trade / Trade B/W or Color Less Than a Page: Single

98314A

1998 Advertising Merit Award

Palmer Jarvis DDB / Vancouver

Palmer Jarvis DDB

Trade / Trade B/W or Color Less Than a Page: Single

98315A

1998 Interactive Merit Award

2-Lane Media

Transamerica Asset Management

Corporate Image - Business to Business / Corporate Image B2B - Web Site

98116N

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