The Republik is dedicated to turning the unpredictable business of advertising into one that is both measurable and accountable. By rigorously analyzing consumer needs, they consistently construct their client’s brands to surpass them. The Republik develops strategies so powerful, they not only target markets, they create them. Their ideas are so provocative they cannot be ignored and are consistently delivered through innovative media approaches that cannot be missed. And all the while they gauge the performance of each moving part and make adjustments to maximize performance throughout the campaigns they create. Then they take it a step further—they adjust their fee structure based on how well the ideas performed. The Republik stands behind everything they do. They truly believe a bad ad shouldn't cost as much as a good one, for if they don't get results, their compensation dwindles. They are an employee-owned agency and have headquartered themselves in North Carolina with offices in New York and Prague. The Republik can be found at http://therepublik.net/.