The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Agency of the Year is awarded to the Agency that garners the most points overall for winning entries (Pencils, Merits, Special Awards).
For additional information on rankings and point allocation, view more details directly below.
In order to receive points for the Agency rankings, a credited agency must meet the following:
- Agency must be credited under the Primary Agency listing on the specific award win.
- Agency must be credited under one of these credit types:
Agency, Digital Agency, Media Agency, PR / Marketing Agency
When multiple agencies* meet the above requirements on the same award win, the points for that win are equally divided among those agencies.
*Points are also equally divided with any listed Primary Agency credited under the Design Firm and Brand-Side / In-House Agency credit types.
MULTIPLE AWARDS WITHIN DISCIPLINES
If the same piece of work won multiple awards within a single Discipline or in multiple Disciplines, the points for all award wins were counted towards the rankings.
The rankings were determined based on the point values listed on this chart:
Gold Pencil
Silver Pencil
Bronze Pencil
Merit
Fusion Pencil
Green Pencil
SDG Pencil
CMO Pencil
Penta Pencil
Best of Discipline
Best of Non-Profit
Best of Show
45
21
9
3
90
90
90
90
150
90
90
135
Rank
Agency Rankings
Points
1
FCB / New York
234
2
TBWA\Media Arts Lab / Los Angeles
114
3
Energy BBDO / Chicago
75
4
SERVICEPLAN GERMANY / Munich
24
5
Ogilvy Australia / Sydney
19.50
6
DM9 / Sao Paulo
18
7
Ogilvy Colombia / Bogotá
18
8
Apoyo Comunicación Peru / Lima
15
9
Area 23, an IPG Health Company / New York
15
10
Circus Grey Peru / Lima
15
11
LLYC LIMA / Lima
15
12
Ogilvy / Taipei
12
13
Publicis Conseil / Paris
12
14
Promise / Johannesburg
10.50
15
Grey / Buenos Aires
8
16
Grey Brasil / São Paulo
8
17
Maruri / Guayaquil
8
18
LePub / Milan
7.50
19
Publicis / Dublin
7.50
20
Happiness / an FCB alliance / Brussels
6
21
McCann Poland / Warsaw
6
22
McCann Worldgroup Romania / Bucharest
6
23
Rethink / Toronto
6
24
adam&eveDDB / London
3
25
Africa Creative / Sao Paulo
3
26
Arena Media / Madrid
3
27
Current Global / Dubai
3
28
DAVID / New York
3
29
DDB Warszawa
3
30
FCB / Chicago
3
31
FP7 McCann Dubai / Dubai
3
32
Goodby Silverstein & Partners
3
33
Grey Thailand / Bangkok
3
34
GUT / Miami
3
35
Havas Middle East / Dubai
3
36
Leo / Chicago
3
37
Mischief @ No Fixed Address / New York
3
38
Paname 24 / Paris
3
39
PS21 / Madrid
3
40
VML / Detroit
3
41
VML / Kansas City
3
42
Weber Shandwick / New York
3
43
Wieden+Kennedy México / Mexico City
3
44
Zurda / Buenos Aires
3
45
Accenture Song Nordics
1.50
46
BETC / Paris
1.50
47
Carré Noir / Paris
1.50
48
Change an FCB alliance / Paris
1.50
49
DAVID / Madrid
1.50
50
FCB Global / New York
1.50
