The One Club Education Department was founded to support the next generation of advertising and design creatives. Working with schools throughout the world, The One Club creates and sponsors events and opportunities for students to immerse themselves in the professional community. And each year, our Young Ones Competition identifies the most promising up-and-coming international creative talent, celebrated in the annual Young Ones Education Festival. See for yourself in the Young Ones Winner Archives.
Exhibitions, workshops, competitions and portfolio reviews are just a small part of helping young men and women hone their skills to prepare for a career in the advertising and design professions. The One Club believes that learning from the best in the business will help future creatives succeed in advertising. This is why so many top creative people are involved in The One Club's events.
The opportunities for students to meet and learn from these masters of creativity are endless. Our student membership program offers many benefits at a nominal fee. Being part of The One Club community includes access to all One Club events. The One Club awards scholarships annually to universities, colleges and art schools. There are also private scholarships that go to accomplished students each year.
Diversity programs are a big part of The One Club's mission. As the leader in this field, The One Club's Education Department works with both colleges and agencies within the advertising industry to encourage active participation from a widely diverse population. The One Club continues to build the membership of students, young professionals and seasoned creatives. The door is always open to new ideas from aspiring creatives for programs, activities and workshops.
Our student membership program offers the same benefits as the professional membership, with added benefits for school One Club Chapters. To explore the benefits of membership, read more here.
Young Ones Competition
One of the most acclaimed advertising, interactive and design student competitions is the annual Young Ones Competition, a tradition dating back to 1986.
The Pencil winners are awarded at the annual Young Ones Education Festival awards ceremony and finalists are published in the One Show Annual as well as online in the Young Ones Awards Archive.
If you have questions about the competition, email: email@example.com
A part of Creative Week, the Young Ones Education Festival is an invaluable opportunity for current students and graduating seniors to schmooze with industry professionals, build their portfolios and have them reviewed, collect coveted One Show Pencils, and maybe even walk away with a job, as several lucky students do each year.CLICK FOR PHOTOS OF THE 2017 FESTIVAL
Client Pitch Competition
The Client Pitch Competition offers students a chance to win an award based on their ability to create and articulate a focused strategy in the form of a persuasive marketing pitch. All students entering must first enter the Young Ones Competition, and then proceed with a second step application to the Client Pitch. The winning team is awarded a cash prize at the Young Ones Student Awards Ceremony.
One Club Portfolio Reviews provide students and young professionals a unique opportunity to obtain professional criticism from the industry's top creatives from around the world; our reviewers are ADs, CWs, CDs and Designers with years of experience, and the desire to foster the next generation of advertising.
Portfolio Reviews occur at various times during the year, in different locations nationally and internationally - watch our events listings for details. Additionally, our annual Young Ones Education Festival student portfolio review has become an international gathering place for graduating students and creatives and recruiters from all around the world.
A new Miami Ad School graduate wrote in a recent Adweek article: "I felt like I was getting my book critiqued rather than trying to get a job. I met creatives I had read about in magazines."
Recent participating agencies include:
Portfolio Night, the world's largest advertising portfolio review, returns for its 14th year on Wednesday, May 23rd, 2018. Click here to learn more.
Each year, The One Club's Annual Student Exhibition invites select schools of advertising and graphic design to showcase their top students' portfolios. Industry creatives and recruiters visit the exhibition to find new talent and to find out what inspires aspiring creatives.
The One Club's 22nd Annual Student Exhibition took place during Creative Week 2016 and was celebrated in New York City, with 200+ students and industry professionals in attendance.
The One Club's Annual Student Exhibition is not only a chance for schools to show off their students' creativity, but also an opportunity to introduce professionals to exceptional programs and connect with the next generation of creative students.
If your school is interested in participating in next year's exhibition, email firstname.lastname@example.org for more information. Space is limited and schools will be chosen based on the merit of ideas and innovation.
Patrick Kelly Scholarship
This scholarship was established by Euro RSCG / New York in honor of the late Patrick Kelly, with the intention of recognizing the accomplishments and potential of an aspiring young creative. The recipient is chosen on the merits of his or her application, portfolio, and teacher recommendations, and will be awarded a $2,000 scholarship. We invite all students who are driven to pursue a career in advertising to apply.
The 2018 Patrick Kelly Scholarship was awarded to Simoul Alva | National Institute of Design / India
Saturday Career Workshops
Starting in 1997, the ADC along with the School Art League and New York Board of Education has offered a series of Saturday Career Workshops to talented high school juniors from all five boroughs of New York City.
Each spring and fall, rising stars of design (including many of our own ADC Young Guns) lead a series of Saturday Career Workshops for NYC public high school students. Students work with one creative each week to learn about graphic design, art direction, copywriting or any number of different fields in communication.
On a typical Saturday, the leader gives a talk on his or her background, followed by a creative project assignment and group critique. At the end of the six-part series, students have a portfolio of quality work and a greater understanding of the design field.
Previous workshops have been led by Dark Igloo, Jayson Atienza, Rich Tu, Mads Jakob Poulsen, Dan Savage, Payam Rahimian, Alec Brownstein, Christoph Niemann and Bill Oberlander, among others.
Saturday Career Workshops are made possible by a grant from the Richard and Jean Coyne Family Foundation.
Henry Wolf Workshops
Each summer, ADC holds its annual Henry Wolf Photography Workshop, an introductory photography course designed to give New York City public high school students the opportunity to meet and learn from top photographers and producers. The program is generously supported by a 10-year grant from the Henry Wolf Foundation, in honor of the renowned graphic designer, photographer and past ADC president. As art director at Esquire, Harper's Bazaar and Show magazines in the '50s and '60s, Henry Wolf held great sway over American magazine design. His legacy now lives on through this weeklong programming presented by ADC.
Students from citywide public high schools are given a hands-on overview of the art and trade of commercial photography from experts in the field. Each student receives a digital camera to shoot assignments, and to take home after the workshop.
The ninth annual Henry Wolf Photography Workshop was held onAugust 15-26, 2016, in partnership with NYC Salt.