The One Show 2020 Winners Announcement


The One Show is the most prestigious advertising, design and digital marketing award show in the world. And while the global COVID-19 pandemic forced us to sideline our physical award ceremony this year, it couldn't stop the awards themselves or our incredibly dedicated jury. That's why we are thrilled to reveal The One Show 2020, presented online over two days.

WEDNESDAY, JUNE 17, 12:00 PM EDT: The Gold, Silver, and Bronze Pencil winners across all disciplines will be unveiled on our brand new showcase platform.

THURSDAY, JUNE 18, 12:00 PM EDT: Broadcasting across The One Club For Creativity's YouTube and social media channels, the Special Awards — including the Best of Disciplines, "Of the Year" honors and the Best of Show — will be announced in a musical number by Broadway favorites Freestyle Love Supreme.


The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

The One Show 2020


Kelsey Horne
Hugo Bierschenk
Lindsay Liu
Jennifer Hu


Broadway the Rainbow Agency: DDB / Chicago + Mars Wrigley Confectionery / Hackettstown Client: Mars Wrigley Confectionery Category: Innovation in Branded Entertainment
Vikings Agency: Droga5 / London + Somesuch & Co / London + Electric Theatre Collective / London + MPC / London Client: Amazon Prime Video Category: Craft - Writing / Single
Universal Love Songs Agency: McCann / New York Client: MGM Resorts International Category: Custom Content
The Boy & The Piano Agency: Academy Films / London + adam&eveDDB / London + MPC / London Client: John Lewis & Partners Category: Craft - Cinematography / Single

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