The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
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Award
Agency
Client
Title
Category
Annual ID
Award:
1998 Advertising Merit Award
Agency:
Palmer Jarvis DDB / Vancouver
Client:
Area 51
Title:
Category:
Trade / Trade B/W Full Page or Spread
Annual ID:
98271A
Award:
1998 Advertising Merit Award
Agency:
BMP DDB / London
Client:
Volkswagen Group UK
Title:
Category:
Trade / Trade B/W or Color Any Size: Campaign
Annual ID:
98316A
Award:
1998 Advertising Merit Award
Agency:
The Jupitor Drawing Room / Johannesburg
Client:
AAA School of Advertising
Title:
Category:
Trade / Trade B/W or Color Any Size: Campaign
Annual ID:
98317A
Award:
1998 Advertising Merit Award
Agency:
Leonard/Monahan / Foxborough
Client:
Polaroid
Title:
Category:
Trade / Trade B/W or Color Any Size: Campaign
Annual ID:
98318A
Award:
1998 Advertising Merit Award
Agency:
Martin Creative LA / Los Angeles
Client:
Michael Ruppert
Title:
Category:
Trade / Trade B/W or Color Any Size: Campaign
Annual ID:
98319A
Award:
1998 Advertising Merit Award
Agency:
Martin/Williams Advertising / Minneapolis
Client:
3M Scientific Anglers
Title:
Category:
Trade / Trade B/W or Color Any Size: Campaign
Annual ID:
98320A
Award:
1998 Advertising Merit Award
Agency:
Roche Macaulay & Partners Advertising / Toronto
Client:
Canadian Business
Title:
Category:
Trade / Trade B/W or Color Any Size: Campaign
Annual ID:
98321A
Award:
1998 Advertising Merit Award
Agency:
Cohn Godley Norwood / Boston
Client:
Cohn Godley Norwood
Title:
Category:
Trade / Trade B/W or Color Less Than a Page: Single
Annual ID:
98312A
Award:
1998 Advertising Merit Award
Agency:
KPC / Seattle
Client:
Alexander Moorford & Woo
Title:
Category:
Trade / Trade B/W or Color Less Than a Page: Single
Annual ID:
98313A
Award:
1998 Advertising Merit Award
Agency:
Ogilvy & Mather Philippines / Makati City
Client:
Ogilvy & Mather Philippines
Title:
Category:
Trade / Trade B/W or Color Less Than a Page: Single
Annual ID:
98314A
