The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Award
Agency
Client
Title
Category
Annual ID
Project Drive-in
Agency: RPA / Santa Monica
Client: American Honda Motor Co., Inc Category: Online / Long-Form
Days Of Hope
Agency: Saatchi & Saatchi Germany / Berlin
Client: Diakonie Frankfurt Category: Television / Branded Content
Driving on Ice
Agency: UM / New York + Stun Creative / Los Angeles
Client: BMW Category: Television / Branded Content
Longer Merry Christmas
Agency: JWT / San Juan
Client: Heineken Category: User Generated Content / Short-Form
The Dishoom Story Plates
Agency: OgilvyOne / London
Client: Dishoom Bombay Cafe Category: User Generated Content / Short-Form
#LexusInstafilm
Agency: Team One / El Segundo
Client: Lexus Category: User Generated Content / Short-Form
Back to Vinyl - The Office Turntable
Agency: Ogilvy Germany / Duesseldorf + OgilvyOne / Frankfurt
Client: Kontor Records Category: Mobile / Branded Content
BMW "Become Electric"
Agency: WCRS / London + Tool / Santa Monica + Mustard / London
Client: BMW Category: Mobile / Branded Content
Bud Light - Ian Up for Whatever Film
Agency: Energy BBDO / Chicago + BBDO / New York
Client: Anheuser-Busch/Bud Light Category: Craft / Technique / Best Direction
Bud Light - Whatever Happens Stunt
Agency: Energy BBDO / Chicago + BBDO / New York
Client: Anheuser-Busch/Bud Light Category: Experiential / Events
The Tomorrow Project
Agency: CHI & Partners / London
Client: The Prince's Trust Category: Experiential / Installations
SADDLE BLOSSOMS
Agency: TBWA\HAKUHODO Inc. / Tokyo
Client: COGOO Clean City Organization Category: Experiential / Installations
Longer Merry Christmas
Agency: JWT / San Juan
Client: Heineken Category: Music / Creative Use of Music Supporting A Brand
The Coca-Cola Remix Bottle
Agency: Ogilvy & Mather Singapore / Singapore + Geometry Global / Japan + Geometry Global / Singapore
Client: Coca-Cola Category: Music / Creative Use of Music Supporting A Brand
KEEP MOVING PROJECT: CALENDAR OF TALES
Agency: Abbott Mead Vickers BBDO / London
Client: Blackberry Category: Documentaries / Online
Same Sex Marriage
Agency: Ogilvy / Paris
Client: Google+ & Tous Unis Pour L'Egalite Category: Documentaries / Online
MicroFlicks Presents: The Cashew Queen of Puttlam Village
Agency: VisionFund International / Monrovia
Client: VisionFund International Category: Documentaries / Online
Climate Name Change
Agency: Barton F. Graf 9000 / New York
Client: 350 Action Category: Craft / Technique / Best Editing
Mandible
Agency: RPA / Santa Monica
Client: Newport Beach Film Festival Category: Craft / Technique / Best Editing
CHRISTMAS IN A DAY
Agency: Abbott Mead Vickers BBDO / London
Client: Sainsbury's Category: Documentaries / Film
KAZ: Pushing the Virtual Divide
Agency: Moscovici/Proulx / Toronto
Client: PlayStation (Sony Computer Entertainment) Category: Documentaries / Film
Tissue Animals
Agency: DENTSU / Tokyo
Client: Oji Nepia Co. Category: Craft / Technique / Best Animation
Award:
2014 Branded Entertainment Merit Award
Agency:
BBDO / New York
Client:
AT&T
Title:
@SummerBreak
Category:
Online / Long-Form
Annual ID:
140121E
Award:
2014 Branded Entertainment Merit Award
Agency:
RPA / Santa Monica
Client:
American Honda Motor Co., Inc
Title:
Project Drive-in
Category:
Online / Long-Form
Annual ID:
141099E
Award:
2014 Branded Entertainment Merit Award
Agency:
Saatchi & Saatchi Germany / Berlin
Client:
Diakonie Frankfurt
Title:
Days Of Hope
Category:
Television / Branded Content
Annual ID:
141106E
Award:
2014 Branded Entertainment Merit Award
Agency:
UM / New York + Stun Creative / Los Angeles
Client:
BMW
Title:
Driving on Ice
Category:
Television / Branded Content
Annual ID:
141226E
Award:
2014 Branded Entertainment Merit Award
Agency:
JWT / San Juan
Client:
Heineken
Title:
Longer Merry Christmas
Category:
User Generated Content / Short-Form
Annual ID:
140620E
Award:
2014 Branded Entertainment Merit Award
Agency:
OgilvyOne / London
Client:
Dishoom Bombay Cafe
Title:
The Dishoom Story Plates
Category:
User Generated Content / Short-Form
Annual ID:
141003E
Award:
2014 Branded Entertainment Merit Award
Agency:
Team One / El Segundo
Client:
Lexus
Title:
#LexusInstafilm
Category:
User Generated Content / Short-Form
Annual ID:
141196E
Award:
2014 Branded Entertainment Merit Award
Agency:
Ogilvy Germany / Duesseldorf + OgilvyOne / Frankfurt
Client:
Kontor Records
Title:
Back to Vinyl - The Office Turntable
Category:
Mobile / Branded Content
Annual ID:
140939E
Award:
2014 Branded Entertainment Merit Award
Agency:
WCRS / London + Tool / Santa Monica + Mustard / London
Client:
BMW
Title:
BMW "Become Electric"
Category:
Mobile / Branded Content
Annual ID:
141246E
Award:
2014 Branded Entertainment Merit Award
Agency:
Energy BBDO / Chicago + BBDO / New York
Client:
Anheuser-Busch/Bud Light
Title:
Bud Light - Ian Up for Whatever Film
Category:
Craft / Technique / Best Direction
Annual ID:
140395E
Award:
2014 Branded Entertainment Merit Award
Agency:
BBH / London
Client:
Unilever
Title:
Space Camp
Category:
Experiential / Events
Annual ID:
140148E
Award:
2014 Branded Entertainment Merit Award
Agency:
Energy BBDO / Chicago + BBDO / New York
Client:
Anheuser-Busch/Bud Light
Title:
Bud Light - Whatever Happens Stunt
Category:
Experiential / Events
Annual ID:
140394E
Award:
2014 Branded Entertainment Merit Award
Agency:
CHI & Partners / London
Client:
The Prince's Trust
Title:
The Tomorrow Project
Category:
Experiential / Installations
Annual ID:
140202E
Award:
2014 Branded Entertainment Merit Award
Agency:
HEIMAT / Berlin
Client:
Swisscom
Title:
All eyes on S4
Category:
Experiential / Installations
Annual ID:
140540E
Award:
2014 Branded Entertainment Merit Award
Agency:
Mullen / Boston
Client:
Zappos
Title:
Baggage Claim Game
Category:
Experiential / Installations
Annual ID:
140850E
Award:
2014 Branded Entertainment Merit Award
Agency:
TBWA\HAKUHODO Inc. / Tokyo
Client:
COGOO Clean City Organization
Title:
SADDLE BLOSSOMS
Category:
Experiential / Installations
Annual ID:
141168E
Award:
2014 Branded Entertainment Merit Award
Agency:
JWT / San Juan
Client:
Heineken
Title:
Longer Merry Christmas
Category:
Music / Creative Use of Music Supporting A Brand
Annual ID:
140619E
Award:
2014 Branded Entertainment Merit Award
Agency:
Ogilvy & Mather Singapore / Singapore + Geometry Global / Japan + Geometry Global / Singapore
Client:
Coca-Cola
Title:
The Coca-Cola Remix Bottle
Category:
Music / Creative Use of Music Supporting A Brand
Annual ID:
140911E
Award:
2014 Branded Entertainment Merit Award
Agency:
Abbott Mead Vickers BBDO / London
Client:
Blackberry
Title:
KEEP MOVING PROJECT: CALENDAR OF TALES
Category:
Documentaries / Online
Annual ID:
140028E
Award:
2014 Branded Entertainment Merit Award
Agency:
BBDO / New York
Client:
AT&T
Title:
From One Second to the Next
Category:
Documentaries / Online
Annual ID:
140120E
Award:
2014 Branded Entertainment Merit Award
Agency:
Ogilvy / Paris
Client:
Google+ & Tous Unis Pour L'Egalite
Title:
Same Sex Marriage
Category:
Documentaries / Online
Annual ID:
140990E
Award:
2014 Branded Entertainment Merit Award
Agency:
VisionFund International / Monrovia
Client:
VisionFund International
Title:
MicroFlicks Presents: The Cashew Queen of Puttlam Village
Category:
Documentaries / Online
Annual ID:
141234E
Award:
2014 Branded Entertainment Merit Award
Agency:
Barton F. Graf 9000 / New York
Client:
350 Action
Title:
Climate Name Change
Category:
Craft / Technique / Best Editing
Annual ID:
140171E
Award:
2014 Branded Entertainment Merit Award
Agency:
RPA / Santa Monica
Client:
Newport Beach Film Festival
Title:
Mandible
Category:
Craft / Technique / Best Editing
Annual ID:
141100E
Award:
2014 Branded Entertainment Merit Award
Agency:
Abbott Mead Vickers BBDO / London
Client:
Sainsbury's
Title:
CHRISTMAS IN A DAY
Category:
Documentaries / Film
Annual ID:
140027E
Award:
2014 Branded Entertainment Merit Award
Agency:
Moscovici/Proulx / Toronto
Client:
PlayStation (Sony Computer Entertainment)
Title:
KAZ: Pushing the Virtual Divide
Category:
Documentaries / Film
Annual ID:
140830E