The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

brainBAND - Gold Pencil  - Use of Technology
brainBAND Agency: Leo Burnett / Sydney Client: Samsung Australia Category: Use of Technology Gold Pencil
LandCruiser Emergency Network - Gold Pencil  - Use of Technology
LandCruiser Emergency Network Agency: Saatchi & Saatchi / Sydney Client: Toyota Motor Corporation Australia Category: Use of Technology Gold Pencil
ANTIdiaRy - Gold Pencil  - Gaming
ANTIdiaRy Agency: R/GA / New York Client: Samsung Category: Gaming Gold Pencil
LandCruiser Emergency Network - Gold Pencil  - Innovation in Mobile
LandCruiser Emergency Network Agency: Saatchi & Saatchi / Sydney Client: Toyota Motor Corporation Australia Category: Innovation in Mobile Gold Pencil
Land Lines - Gold Pencil  - Innovation in Mobile
Land Lines Agency: Google Data Arts Team / San Francisco + YesYesNo / New York + Ubilabs / Hamburg Client: Google Data Arts Team Category: Innovation in Mobile Gold Pencil
Fantastic Beasts and Where to Find Them - Gold Pencil  - Craft / Visual Effects / Animation
Fantastic Beasts and Where to Find Them Agency: Framestore / New York + Framestore / London Client: Warner Bros Category: Craft / Visual Effects / Animation Gold Pencil
brainBAND - Gold Pencil  - Use of Technology / Physical Product & Mobile Integration
brainBAND Agency: Leo Burnett / Sydney Client: Samsung Australia Category: Use of Technology / Physical Product & Mobile Integration Gold Pencil
LandCruiser Emergency Network - Gold Pencil  - Use of Technology / Physical Product & Mobile Integration
LandCruiser Emergency Network Agency: Saatchi & Saatchi / Sydney Client: Toyota Motor Corporation Australia Category: Use of Technology / Physical Product & Mobile Integration Gold Pencil
Made By Google - Gold Pencil  - Mobile Advertising
Made By Google Agency: Droga5 / New York + Google / Mountain View + PHD / New York + Essence / New York Client: Google Category: Mobile Advertising Gold Pencil
The Swedish Number - Gold Pencil  - Mobile Advertising
The Swedish Number Agency: INGO / Stockholm + Grey PR&Activation / New York + Cohn&Wolfe / Stockholm Client: Swedish Tourist Association Category: Mobile Advertising Gold Pencil
Roam Delivery  - Gold Pencil  - Utility
Roam Delivery Agency: Ogilvy PR / London + OgilvyOne / London Client: Volvo Cars Category: Utility Gold Pencil
brainBAND - Gold Pencil  - Use of Technology

2017 Mobile Gold Pencil

Leo Burnett / Sydney

Samsung Australia

brainBAND

Use of Technology

OS_MO17011G

LandCruiser Emergency Network - Gold Pencil  - Use of Technology

2017 Mobile Gold Pencil

Saatchi & Saatchi / Sydney

Toyota Motor Corporation Australia

LandCruiser Emergency Network

Use of Technology

OS_MO17012G

ANTIdiaRy - Gold Pencil  - Gaming

2017 Mobile Gold Pencil

R/GA / New York

Samsung

ANTIdiaRy

Gaming

OS_MO17009G

LandCruiser Emergency Network - Gold Pencil  - Innovation in Mobile

2017 Mobile Gold Pencil

Saatchi & Saatchi / Sydney

Toyota Motor Corporation Australia

LandCruiser Emergency Network

Innovation in Mobile

OS_MO17028G

Land Lines - Gold Pencil  - Innovation in Mobile

2017 Mobile Gold Pencil

Google Data Arts Team / San Francisco + YesYesNo / New York + Ubilabs / Hamburg

Google Data Arts Team

Land Lines

Innovation in Mobile

OS_MO17029G

Fantastic Beasts and Where to Find Them - Gold Pencil  - Craft / Visual Effects / Animation

2017 Mobile Gold Pencil

Framestore / New York + Framestore / London

Warner Bros

Fantastic Beasts and Where to Find Them

Craft / Visual Effects / Animation

OS_MO17022G

brainBAND - Gold Pencil  - Use of Technology / Physical Product & Mobile Integration

2017 Mobile Gold Pencil

Leo Burnett / Sydney

Samsung Australia

brainBAND

Use of Technology / Physical Product & Mobile Integration

OS_MO17017G

LandCruiser Emergency Network - Gold Pencil  - Use of Technology / Physical Product & Mobile Integration

2017 Mobile Gold Pencil

Saatchi & Saatchi / Sydney

Toyota Motor Corporation Australia

LandCruiser Emergency Network

Use of Technology / Physical Product & Mobile Integration

OS_MO17018G

Made By Google - Gold Pencil  - Mobile Advertising

2017 Mobile Gold Pencil

Droga5 / New York + Google / Mountain View + PHD / New York + Essence / New York

Google

Made By Google

Mobile Advertising

OS_MO17006G

The Swedish Number - Gold Pencil  - Mobile Advertising

2017 Mobile Gold Pencil

INGO / Stockholm + Grey PR&Activation / New York + Cohn&Wolfe / Stockholm

Swedish Tourist Association

The Swedish Number

Mobile Advertising

OS_MO17007G

Roam Delivery  - Gold Pencil  - Utility

2017 Mobile Gold Pencil

Ogilvy PR / London + OgilvyOne / London

Volvo Cars

Roam Delivery

Utility

OS_MO17004G

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