The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
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Award
Agency
Client
Title
Category
Annual ID
Echo Escape
Agency: AKQA / Portland + Amazon D1 / Seattle
Client: Amazon Category: Innovation in Interactive / Experiential
Re:scam
Agency: DDB Group New Zealand / Auckland
Client: Netsafe Category: Innovation in Interactive / Online
USPS - Operation Santa
Agency: MRM//McCann / New York
Client: United States Postal Service Category: Innovation in Interactive / Online
Award:
2018 Interactive Silver Pencil
Agency:
AKQA / Portland + Amazon D1 / Seattle
Client:
Amazon
Title:
Echo Escape
Category:
Innovation in Interactive / Experiential
Annual ID:
OS_IN18037S
Award:
2018 Interactive Silver Pencil
Agency:
DDB Group New Zealand / Auckland
Client:
Netsafe
Title:
Re:scam
Category:
Innovation in Interactive / Online
Annual ID:
OS_IN18033S