The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
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Award
Agency
Client
Title
Category
Annual ID
Dubbing Factory
Agency: HEREZIE / PARIS + PRIME VIDEO / PARIS
Client: Prime Video Category: Social Channel / Single Platform
Shoppable Armpits
Agency: Wunderman Thompson Argentina / Buenos Aires + Wunderman Thompson / New York
Client: Unilever Category: Social Channel / Single Platform
Uninterrupted Stories
Agency: Neon, an IPG Health Company / New York
Client: Safe in Harm’s Way Category: Social Channel / Single Platform
Nike 50th Anniversary
Agency: Wieden+Kennedy / Portland + Nike / Beaverton
Client: Nike Category: Social Channel / Single Platform
#MissionToUranus
Agency: BeautifulBeast / Dallas + Colon Cancer Coalition / Edina + Republic Editorial / Dallas + Latina Studio / Bogotá
Client: Colon Cancer Coalition Category: Social Channel / Single Platform
Award:
2023 Social Media Merit Award
Agency:
HEREZIE / PARIS + PRIME VIDEO / PARIS
Client:
Prime Video
Title:
Dubbing Factory
Category:
Social Channel / Single Platform
Annual ID:
OS23_SM044M
Award:
2023 Social Media Merit Award
Agency:
Wunderman Thompson Argentina / Buenos Aires + Wunderman Thompson / New York
Client:
Unilever
Title:
Shoppable Armpits
Category:
Social Channel / Single Platform
Annual ID:
OS23_SM045M
Award:
2023 Social Media Merit Award
Agency:
Neon, an IPG Health Company / New York
Client:
Safe in Harm’s Way
Title:
Uninterrupted Stories
Category:
Social Channel / Single Platform
Annual ID:
OS23_SM046M
Award:
2023 Social Media Merit Award
Agency:
Wieden+Kennedy / Portland + Nike / Beaverton
Client:
Nike
Title:
Nike 50th Anniversary
Category:
Social Channel / Single Platform
Annual ID:
OS23_SM047M