The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
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Award
Agency
Client
Title
Category
Annual ID
Yoga Village
Agency: TBWA\Group China / Shanghai + Shanghai SHIBEI Media Co.,Ltd. / Shanghai
Client: adidas China Category: Craft / Photography
Child Wedding Cards
Agency: IMPACT BBDO / Dubai
Client: UN Women Category: Print & Promotional for Good
Consul Clean Sponsorship
Agency: DM9 / Sao Paulo
Client: Consul Appliances Category: Physical Products & Apparel
Award:
2025 Print & Promotional Gold Pencil
Agency:
TBWA\Group China / Shanghai + Shanghai SHIBEI Media Co.,Ltd. / Shanghai
Client:
adidas China
Title:
Yoga Village
Category:
Craft / Photography
Annual ID:
OS25_PT005G
Award:
2025 Print & Promotional Gold Pencil
Agency:
Leo / Dubai
Client:
NBA India
Title:
The Great Indian Dunk
Category:
Craft / Photography
Annual ID:
OS25_PT006G
Award:
2025 Print & Promotional Gold Pencil
Agency:
IMPACT BBDO / Dubai
Client:
UN Women
Title:
Child Wedding Cards
Category:
Print & Promotional for Good
Annual ID:
OS25_PT004G
Award:
2025 Print & Promotional Gold Pencil
Agency:
Ogilvy / New York
Client:
The Coca-Cola Company
Title:
Recycle Me
Category:
Newspaper / Series
Annual ID:
OS25_PT001G
Award:
2025 Print & Promotional Gold Pencil
Agency:
SERVICEPLAN GERMANY / Munich
Client:
PENNY
Title:
PRICE PACKS
Category:
Product Packaging
Annual ID:
OS25_PT003G