The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
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One Show 2025 Cultural Driver Jury
Bianca Guimaraes
Partner & Executive Creative Director Mischief New York
Thasorn Boonyanate
Chief Creative Officer BBDO Bangkok Bangkok
Alice Chou
Chief Creative Officer Dentsu Creative Taiwan Taipei City
Robert Clifton Jr.
Chief Creative Officer/Co-founder Contender Chicago
Lauren Ferreira
Group Creative Director Wieden+Kennedy Portland
Franziska Gregor
Managing Director Serviceplan Culture Berlin
Jorge Marrufo
Creative Director Industry Portland
Neo Mashigo
Chief Creative Officer The Up Up Group Johannesburg
Ashima Mehra
CEO FCB India Mumbai
Julia Neumann
Chief Creative Officer Le Truc New York
Gaston Potasz
CCO Ogilvy & Mather Bogotá
Paul Swann
Chief Creative Tinker Thinkerbell Sydney