The Next Creative Leaders of 2025 are here. 34 winners. 36 creatives. All leaders to look up to. Their stories are incredible, empowering, and will leave you feeling inspired to take the next step in your career. We are thrilled to be honoring these powerhouse individuals and so excited to see what their next chapter will bring.
Share these women and non binary creatives with your friends and family, your LinkedIn network, and take this new class of Next Creative Leaders as a reminder that when we build each other up we can accomplish it all.
How did your upbringing, family, or culture shape you as a creative?
When I was a little girl, I would spend days exploring in my father’s little shoe factory. It’s actually more of a workshop than a factory. Just a few people using their hands to craft school shoes for children. That’s when I first witnessed creativity and industriousness working hand in hand as they stitch the soles and create painstaking designs over the leather. That stuck with me. Creativity and industriousness. It became my very foundation as I stepped into the world of advertising.
“Creativity and industriousness. It became my very foundation as I stepped into the world of advertising.”
What’s one misconception about underrepresented creatives that you’d like to dispel through your work?
That being a part of a minority means your voice doesn’t count. Every point of view matters. Every person, even if you belong to a minority, has something unique and valuable to put on the table. You are a walking database of knowledge and experiences. That’s valuable data right there. So always remember that whenever you walk into the room. You go inside knowing you have something to offer that everyone else can not.
“You are a walking database of knowledge and experiences. That’s valuable data right there.”
What platform excites you most for storytelling?
Honestly, it’s the power of content creation. We grew up watching broadcast and mass media, where only a select few choose the content that everyone else will consume. Now, with social media, everyone has the power to create content. I think that is powerful in itself. Now you can decide to share your own story, the way you want to, on your very own platform. That even changes the meaning or essence of a ‘platform’ in itself, because it doesn’t only talk about the kind of medium anymore. Every person becomes a platform for storytelling. It’s now up to us how to put it to good use.
How do you recharge your creative battery when you’re feeling burned out?
Aside from being a professional creative, I am also an author of fiction books. This lets me explore a creative space outside work. I am a copywriter, so I craft words for work. Having this other side of writing lets me take control of words in a personal way. My friends always ask me if I get tired of writing since I do it for work, and outside of work. I tell them that it’s actually refreshing in that sense. To have a separate relationship with words in a much more intimate and controlled space lets me love writing in a full-circle perspective, both as a professional storyteller and a literary storyteller.
“To have a separate relationship with words in a much more intimate and controlled space lets me love writing in a full-circle perspective, both as a professional storyteller and a literary storyteller.”
How do you see tech shaping creativity for the better?
Connecting you to an audience. I’ve seen tech work its magic time and time again. Creating communities of like-minded creatives, discovering talent from far corners of the globe, and a single piece of work reaching millions of hearts. In a world without tech, you may feel like your creativity is only as far as it goes. But now, it’s just a matter of finding the right audience and community. You can learn, grow, and connect. It breaks walls and crosses continents. That’s how tech shapes creativity for the better. It makes its potential limitless.
Check out The Next Creative Leaders of 2025
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