ADC Awards

ADC Annual Awards is the oldest continuously running industry award show in the world, with an incredible legacy of over 100 years. These awards celebrate the very best in advertising, digital media, graphic and publication design, packaging and product design, motion, experiential and spatial design, photography, illustration and fashion design – all with a focus on artistry and craftsmanship.

2018 ADC Awards - Motion / Film Craft

Timeless

Agency BETC / Paris + Wanda / Paris + Academy Films / Paris

Client Lacoste

Category

Craft in Motion / Film / Direction - Single

Annual ID

ADC_MOT18013S

About the Work

This epic cinematic fresco is set in the 1930s where a man experiences love at first sight. He sets off on the trail of a mysterious woman, jumping on the train she is riding. But as soon as he reaches the first car, he finds himself in the 1940s. Determined to find her, the hero begins a frantic quest that takes him through carriages and eras, until he ultimately arrives in the present. Over time, styles change but the polo retains its timeless elegance.

2018 Awards

Total Points: 15

Silver Cube

Credits

Agency

BETC / Paris

Production Company

Wanda / Paris
Academy Films / Paris

Post Production Company

Mikros / Paris

Editing Company

Whitehouse Post / London

Sound Production Company

GUM / Paris

Art Director

Aurélie Scalabre

Chief Creative Officer

Remi Babinet

Creative Director

Antoine Choque

Director

Seb Edwards

Agency Producer

Fabrice Brovelli

Content Strategist

Fabien Le Roux
Julien Levêque

Music / Sound

Christophe Caurret
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