ADC Awards
ADC Annual Awards is the oldest continuously running industry award show in the world, with an incredible legacy of over 100 years. These awards celebrate the very best in advertising, digital media, graphic and publication design, packaging and product design, motion, experiential and spatial design, photography, illustration and fashion design – all with a focus on artistry and craftsmanship.
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Category
Craft in Video / Special Effects - Single
Annual ID
ADC_ADV19047B
About the Work
Dating back to the film “Miracle on 34th Street” in 1955, Macy’s has been synonymous with the holiday season. Our task was to reinforce this connection, while also showing how the perfect gift can bring families and loved ones together. So we created a story about a mother who is as far away from her loved ones as possible - in outer space. The spot launched on television and online, with the release coinciding with the start of the holiday season and the annual Macy’s Thanksgiving Day Parade.
2019 Awards
Total Points: 10
Bronze Cube
Credits
Agency
BBDO / New York
Production Company
Epoch Films
Music / Sound Production Company
Soundtree Music
Sonic Union
Post Production Company
Blacksmith
Work Editorial
Chief Creative Officer
David Lubars
Greg Hahn
Composer
Joel Hartman
Creative Director
Tom Kraemer
Peter Alsante
Bianca Guimaraes
Digital Artist
Daniel Morris
Robert Bruce
Tim Reagan
Nick Tanner
Jacob Slutsky
Yebin Ahn
Rick Walla
Sue Jang
Director
Martin De Thurah
Director of Photography
Chayse Irvin
Editor
Rich Orrick
Executive Creative Director
Danilo Boer
Marcos Kolthar
Executive Producer
Dan Blaney
Katie Porter
Melissa Culligan
Erica Thompson
Charlotte Arnold
Music Supervisor
Steve Rosen
Producer
Julia Millison
Jamie Lynn Perritt
Chris Delarnel
Jay James
Iwan Zwarts
Olivier Varteressian
Bindy St Leger
Sound Designer
Brian Emrich
Steve Rosen
Strategist
Yin Chung
Liz Simons
Account Team
Corey Cirillo
Justin Perrelli
Charlie Kunze
Clare Driggs
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