ADC Awards

ADC Annual Awards is the oldest continuously running industry award show in the world, with an incredible legacy of over 100 years. These awards celebrate the very best in advertising, digital media, graphic and publication design, packaging and product design, motion, experiential and spatial design, photography, illustration and fashion design – all with a focus on artistry and craftsmanship.

2020 ADC Awards - Advertising

Ice Cream For Adults

Agency 72andSunny / New York + Anonymous Content / Los Angeles

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Category

Television / Film / Online Video / Television - Campaign

Annual ID

ADC_ADV20_065G

About the Work

Why do children get all the ice cream when adults are the ones who truly deserve it? Kids don’t have mortgages, strained relationships and thankless jobs. In these spots, children excitedly approach a what seems like a classic ice cream truck only to be greeted by a quick-witted ice cream man, who explains why adults deserve ice cream more than they do because adults lives are, well, terrible. The kids look at the ice cream man in bewilderment. They don’t get ice cream, but they do get some cold hard truth.

2020 Awards

Total Points: 25

Credits

Agency

72andSunny / New York

Production Company

Anonymous Content / Los Angeles

Music / Sound Production Company

Butter / Venice

Post Production Company

Arcade Edit / Santa Monica
Method Studios / Santa Monica
Company 3 / Los Angeles

Creative Director

Adolfo Alcala

Designer

Ricky Anolik

Digital Artist

Sofie Borup

Director

Tim Godsall

Executive Creative Director

Justine Armour

Group Creative Director

Nick Kaplan

Strategist

Justine Basil

Writer

Ross Wolinsky

Account Team

Katie Stirn
Jake Thorndlike

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