ADC Awards
ADC Annual Awards is the oldest continuously running industry award show in the world, with an incredible legacy of over 100 years. These awards celebrate the very best in advertising, digital media, graphic and publication design, packaging and product design, motion, experiential and spatial design, photography, illustration and fashion design – all with a focus on artistry and craftsmanship.
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Category
Digital / Single
Annual ID
ADC_ILT21_040M
About the Work
A piece on muscle memory for the new Nike Coaching platform.
"Your brain can’t always retain certain info, like your credit-card number (likely a good thing) or what happened to your sunglasses (check the top of your head). But you can probably still remember how to ski after years of not hitting the slopes, or how to do a cartwheel even though you haven’t done gymnastics since you were a kid."
"Your brain can’t always retain certain info, like your credit-card number (likely a good thing) or what happened to your sunglasses (check the top of your head). But you can probably still remember how to ski after years of not hitting the slopes, or how to do a cartwheel even though you haven’t done gymnastics since you were a kid."
2021 Awards
Total Points: 3
Merit Honor
Credits
Art Director
Brian Bantog
Freelancer
Leonardo Santamaria
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