ADC Awards
ADC Annual Awards is the oldest continuously running industry award show in the world, with an incredible legacy of over 100 years. These awards celebrate the very best in advertising, digital media, graphic and publication design, packaging and product design, motion, experiential and spatial design, photography, illustration and fashion design – all with a focus on artistry and craftsmanship.
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Category
Video / Online Video
Annual ID
ADC_INT21_040B
About the Work
Squarespace is a platform that enables people to launch ideas, businesses and stories online. In a year when everything was put on hold, we wanted to continue to inspire people to launch their ideas into the world with a simple, optimistic message: If you believe in something, launch it. Inspired by the optimism and ambition of the 1960s space program, we started with a cinematic short film that showed ideas literally launching into space. Then, to bring things back down to Earth, we created a series of spots, social and out of home centered around different types of business ventures. Aptly titled Launch Kits, they acted as a checklist to help people get their ideas off the ground. Throughout the campaign, our customers were reminded that when they believe in something, Squarespace is here to help them launch it.
2021 Awards
Total Points: 9
Bronze Cube
Credits
Internal / In-House Agency
Squarespace
Production Company
Reset
Music / Sound Production Company
Q Department
Post Production Company
Whitehouse Post
Art Director
Ben Hodgins
Chief Creative Officer
David Lee
Copywriter
Jc Abbruzzi
Director
Ian Pons Jewell
Brand Design Director
Gui Borchert
Freelance Producer
Marisa Wasser
Creative Production Director
Sandra Nam
Senior Business Affairs Manager
Kiersten Bergstrom
VFX
Time Based Arts
VP, Creative
Ben Hughes
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