ADC Awards

The ADC Annual Awards is the oldest continuously running industry award show in the world. Now in its incredible 102nd year, these awards celebrate the very best in advertising, digital media, graphic and publication design, packaging and product design, motion, experiential and spatial design, photography, illustration and fashion design all with a focus on artistry and craftsmanship.

2023 ADC Awards - Packaging Design

Irrefusable Invites

Agency Leo Burnett / Toronto + EPC Graphics / Toronto + Flash Reproductions / Toronto + Rootree / Toronto

Client Leo Burnett Toronto

Category

Specialty Product / Wildcard

Annual ID

ADC102_PKG023M

About the Work

It’s hard to plan a dinner party. Schedules are busy, guests are flaky, and hosts often have no idea how many people are going to show up. So, we took the guesswork out of guest lists by giving hosts a way to compel everyone to come. We created a collection of invitations, each with an ingredient in them, that came together to make a delicious gravy. Forcing every guest to RSVP “yes” unless they wanted everyone else to go gravy-less. Who could say no?

2023 Awards

Total Points: 3

Merit Honor

Credits

Agency

Leo Burnett / Toronto

Production Company

EPC Graphics / Toronto
Flash Reproductions / Toronto
Rootree / Toronto

Creative Director

Kohl Forsberg

Producer

Gord Cathmoir

Associate Creative Director

Natee Likitsuwankool
Appanna Chetranda

Chief strategy Officer

Tahir Ahmad

Co-Chief Creative Officer

Lisa Greenberg
Steve Persico

Managing Director, Account Services

Natasha Dagenais

President

Ben Tarr

VP, Group Creative Director, Design

Man Wai Wong

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