ADC Awards

The ADC Annual Awards is the oldest continuously running industry award show in the world. Now in its incredible 102nd year, these awards celebrate the very best in advertising, digital media, graphic and publication design, packaging and product design, motion, experiential and spatial design, photography, illustration and fashion design all with a focus on artistry and craftsmanship.

2023 ADC Awards - Typography

Vienna Typeface

Agency Ricardo

Client ricardodesign

Category

Personal / Unpublished Lettering / Passion Project

Annual ID

ADC102_TYP049M

About the Work

Vienna Typeface is a three-dimensional portrait of Vienna in 26 letters. The project captures the essence of this majestic city by illustrating the Latin Alphabet. Feeling uncomfortable often comes with the first steps in a foreign city. The feeling of the unknown shows up everywhere. Suddenly, the strange feeling disappears and the city has cast its spell on you. Every traveler knows the appeal of discovering, the feeling of getting involved with the unknown. What is the essence that its individual character is made of that you finally fall for? Apart from the architecture, uncovering the small, beautiful details is part of the experience. The illustrations portray the apparently banal, ordinary characteristics combined with the classic sightseeing spots. Each of the illustrated letters is a 3D miniature that picks up an aspect of the Viennese lifestyle or a monument and portrays them in a diorama. The illustrative series was created independently to learn 3D by self-education.

2023 Awards

Total Points: 3

Merit Honor

Credits

Freelancer

Ricardo Gantschnigg

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