Playlist in a Bottle is a brand new musical time capsule, inviting users to create a self-reflective playlist at the very start of the new year. The playlist then gets "locked away," completely undetectable and unplayable, until Spotify resurfaces it exactly 12 months later, and sends it back to that same person. With guided prompts as specific and personal as adding a song that reminds you of your favorite person, a song you want to hear live, or one that you hope to kiss someone to. The experience enables users to record not only their current music taste but also their current inner lives: the thoughts, moods, desires, and hopes that so often can only express themselves through song. When the playlist is finally returned to the user at the same time the following year (in a whimsical capsule of their own choosing), it is so much more than just a playlist; it's a curated and nostalgic snapshot of who the user was a year ago. By then creating a new bottle-playlist at the very same time the previous year's bottle is returned, Playlist in a Bottle creates a new cyclical new year's tradition outside the pressure of "resolutions" and allows for simultaneous reflection and projection, like a journal or scrapbook that you can never lose. With Playlist in a Bottle, time is measured by how long a song has stuck around, growth is expressed in the shifting of genres and the appearance of new artist names, and memories are always just a play away