ADC Awards
ADC Annual Awards is the oldest continuously running industry award show in the world, with an incredible legacy of over 100 years. These awards celebrate the very best in advertising, digital media, graphic and publication design, packaging and product design, motion, experiential and spatial design, photography, illustration and fashion design – all with a focus on artistry and craftsmanship.
Category
Design for Good / Experiential Design
Annual ID
ADC103_EXP016B
About the Work
‘MURALS,’ is an immersive visual experience that uses cutting-edge 3D scanning to place viewers face to face with the war devastation in Ukraine.
Shown on LED True Performance screens, ‘MURALS’ places CG scans of Banksy murals upon devastated homes and architectural sites around Ukraine. Through the combined use of light, sound, innovative 3D scanning technologies, and Unreal Engine, these virtual shattered walls tell the stories of lives lost. The images of Banksy’s artwork – which he painted on destroyed buildings during a trip to Ukraine in November 2022 – highlight how everyday life perseveres in the face of destruction, and that one day, life will blossom from the ruins again.
The project was initiated by Artem Ivanenko, a 3D artist from Irpin, Ukraine, which was one of the first towns to be hit during the Russian invasion. Later, when the Russian troops withdrew, Ivanenko returned to Irpin to record the devastating destruction using 3D scanning.
Shown on LED True Performance screens, ‘MURALS’ places CG scans of Banksy murals upon devastated homes and architectural sites around Ukraine. Through the combined use of light, sound, innovative 3D scanning technologies, and Unreal Engine, these virtual shattered walls tell the stories of lives lost. The images of Banksy’s artwork – which he painted on destroyed buildings during a trip to Ukraine in November 2022 – highlight how everyday life perseveres in the face of destruction, and that one day, life will blossom from the ruins again.
The project was initiated by Artem Ivanenko, a 3D artist from Irpin, Ukraine, which was one of the first towns to be hit during the Russian invasion. Later, when the Russian troops withdrew, Ivanenko returned to Irpin to record the devastating destruction using 3D scanning.
2024 Awards
Total Points: 9
Bronze Cube
Credits
Production Company
Aggressive
ATM Virtual / Warsaw
Pixel Race / Warsaw
Tigrelab / Warsaw
Composer
Egor Grushin
Designer
Lina Maria Shlapak
Director
Alex Topaller
Daniel Shapiro
Editor
Jason Yantz
Executive Producer
Radosława Bardes
Sten Kristian Saluveer
Producer
Laura Gomez
Sound Designer
Bartez Putkiewicz
Art Director, Compositor
Federico Gonzalez Montoya
VP, Producer
Maciej Zemojcin
Maksym Dudko
Copy Editor, Translator
Helgi Palko
Partnership Coordinator
Mariia Skakun
Poet
Gio Pachkoriya
Production coordinator
Maciej Kapłucha
Production Manager
Michał Kowalik
Scanning Artist
Artem Ivanenko
Unreal Artists
Antonio Nieto
Borja Pastori
Ion Romero
Web Developer
Arsen Igorev
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