ADC Awards

ADC Annual Awards is the oldest continuously running industry award show in the world, with an incredible legacy of over 100 years. These awards celebrate the very best in advertising, digital media, graphic and publication design, packaging and product design, motion, experiential and spatial design, photography, illustration and fashion design – all with a focus on artistry and craftsmanship.

2025 ADC Awards - Motion / Film Craft

Spreadbeats

Agency FCB / New York

Client Spotify

Category

Craft in Motion / Film / Motion Graphics

Annual ID

ADC104_MOT021S

To win over media planners, we brought Spotify’s video ad capabilities and its ROI superiority to the place where they spend the most time considering ad buys: their media plan spreadsheets. We created Spreadbeats. An eye- and ear-opening way to prove the power of combining video and audio in a medium perfectly tailored to its audience. We partnered with Coachella-headlining artist John Summit and coded a four-minute music video into the actual Excel spreadsheets Spotify’s salesforce sends to its clients. Millions of data points transformed into a stunning music video, turning rows and columns into a canvas that sprang to life when the file was opened. That’s right. Every music video contained a functioning RFP mediaplan.

2025 Awards

Total Points: 21

Silver Cube

Credits

Agency

FCB / New York

Client / Brand

Spotify / New York

Chief Creative Officer

Michael Aimette

Chief Strategy Officer

Todd Sussman

Design Director

Eric Benitez

Designer

Ella Ahn

Editor

Rafael Monti

Executive Creative Director

Gary Resch
Eduardo Lubiazi
João Machado

Associate Strategy Director

Michael Schonfeld

EVP, Executive Creative Director

Eduardo Tavares

Global Creative Director

Richard Frankel

Global Creative Partner

Danilo Boer

Global Executive Creative Producer

John Bleeden

Head of Design

Sy-Jenq Cheng

Senior Art Director

Victoria Rocha

Senior Designer

Simon Fernandes

Senior Producer

Alina Carrel
Rhea Phipps

SVP, Group Strategy Director

Kelsey Steele

2D Animation

André Ruivo
Gui Kirinus

3D Animation

Tiago Bahia

Account

Camila Pires e Lu Krasa
Carol Cherobim

Additional Companies

Bogota
DaHouse Audio / Los Angeles

Assistant Mixer

Michael Artuso

Chief Executive Officer

Emma Armstrong

Chief Production Officer

Benny Martin

Code Animation

Tameem Sankari

Concept Artist

Diogo Saraiva
Fernando Molina
Gustavo Perg
Henri Kluge
Leandro Dexter
Thallison Diniz

Creative

Simon Dolsten

Creative Coding & Software Development

Eleana Polychronaki

Designers, Motion Graphics

Gessica Secchi

Director of Business Affairs

Janice Katz

Edit Assistants

Eduardo Oliveira
Igor Angelo
Ricardo Varela

Finance Dept

Iza Lubiazi

Front End Developer

Bobby Kegel

Global Business Brand Marketing Lead

Jessica Levinsohn

Global Director, Business Brand Marketing

Bridget Evans

Head of Creative Innovation

Eli Ferrara

Head of Global Business Marketing

Grace Kao

Head of Post Production

Daniel Maia

Lead Creative Coding & Software Development

Georgios Adamopoulos

Management Supervisor

Jessie Gwilt
Sydney Stein

Managing Director

Suzanne Santiago
Stewart Warner

Mix and Sound Design

Victor Nogueira

Mixer

Dave Wolfe
Virginia Wright

Motion Graphics

Adelir Cherry
Diego Loz
Gabriel Rocha
Lucas Santiago
Renan Santa Terra

Music Producer

Silvio Erné

Music Producer, Mix and Sound Design

Lucas Mayer

Pixel art

Didi Gameboy
Lucas Matheus
Marcelo Colmenero

Pixel art & 2D Animation

Gabriela Zanatta

Post Production Coordinator

Pamela Almeida
Yasmim Uehara

Post Production Coordinator Assistant

Nicole Lia Rêgo da Silva

Post-Production Coordinator

Jessica Marques

Post-Production Direction, Designers + Motion Graphic

Denise Azzi

Post-Production Direction, Editor

Caja Guedes

Project Manager

Sam Mark

QA Producer

Kevin Badaguas

Quality Assurance

Holland Flinn

Senior Integrated Producer

Margot Meyerhoff

Senior Project Manager

Stefany Garcia

SVP, Group Account Director

Tara Graff

SVP, Head of Production & Content

Nick Williams

Technical Artist & Creative Coding

Philip Pappas

Technical Lead

Matt Zur

VFX Supervisor

Diogo Gameiro

Visual Artist & Project Manager

Chris Waters

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