Brand / Communication Design
Founding Partner & Creative Director
Design MW and Wms & Co.
Allison Williams is the Founding Partner and Creative Director of Design MW, a design consultancy in NY that specializes in branding for retail, creative and lifestyle companies worldwide. She identifies and clarifies the intangible character of a brand to create iconic identities and engaging experiences for a broad spectrum of discerning clients, from niche brands to global organizations.
Allison has produced a large body of acclaimed work, amassing over 150 design industry awards worldwide. Highlights include Red Dot “Best of the Best”, Gold Clio, ID Magazine: Best of Category in Design and Best of Category in Packaging, and various medals and citations from design organizations including D&AD, The Society of Publication Designers, The Art Directors Club, The Type Directors Club, Core 77, Communication Arts, and AIGA.
A graduate of Rhode Island School of Design, she was a Senior Critic in the Graduate Department of the Yale University School of Art and has given lectures, workshops and judged competitions internationally.
In addition to her creative work at Design MW she and her partner JP Williams recently founded Wms & Co., a retailer of everyday objects elevated by design and influenced by history.