ADC Awards

The ADC Annual Awards is the oldest continuously running industry award show in the world. Now in its incredible 101st year, these awards celebrate the very best in advertising, digital media, graphic and publication design, packaging and product design, motion, experiential and spatial design, photography, illustration and fashion design all with a focus on artistry and craftsmanship.

ADC100 Advertising Jury

Geoff Edwards

Executive Creative Director

GALE Partners

New York, USA

Geoff is an Executive Creative Director at GALE Partners, a Global Creative Media Consultancy. There he brings business insights to brand storytelling and activates it across strategy, media, CRM, addressable and integrated brand communications, performance marketing, and technology,

Prior to GALE he was Executive Creative Director on Services at Apple’s TBWA \ Media Arts Lab. There he launched the highly anticipated Apple TV+ subscription service and the first ever product launch of the Apple AirPods Pro.

Geoff was VP, Executive Creative Director at R/GA, Los Angeles. There he leveraged emerging technology, design and entertainment to build brands like Disney, Nike, PepsiCo, and Hollywood Foreign Press Association.

Geoff was Head of Creative at CAA Marketing where his work set new standards for branded content. He’s won 2 Grand Prix Awards at Cannes Lions and 2 Cannes Advertiser of the Year honors for his work on adidas ‘IMPOSSIBLE IS NOTHING’ campaign and for the Microsoft Halo 3 “Believe” campaign. That same work Inspired the Black Cube Award at the ADC.

Geoff believes that with great Influence comes great responsibility and Co-Founded SATURDAY MORNING, a Nonprofit organization that leverages the power of creativity to help solve social injustice.

His thought leadership’s been covered by The New York Times, Campaign, Hollywood Reporter, Creativity, WIRED, and Fast Co to name a few.




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