ADC Awards

The ADC Annual Awards is the oldest continuously running industry award show in the world. Now in its incredible 102nd year, these awards celebrate the very best in advertising, digital media, graphic and publication design, packaging and product design, motion, experiential and spatial design, photography, illustration and fashion design all with a focus on artistry and craftsmanship.

ADC102 Fusion Cube Jury

Devin Baker

Global Creative Director

72andSunny

Los Angeles, United States

Devin Baker is just getting started. To date, he is an award-winning Creative Director, film maker, historian, and artist born and bred in Harlem. But the truth is, his story is much more interesting than that. His first industry job was as an A&R for Universal Motown and Universal/SRC; where he worked with artists including Akon, Wu Tang, David Banner, Erykah Badu, Indie Arie and others. During this time, he was recognized by Billboard for the co-development of Diamond Certified Grammy winning Album “Konvicted” by Akon. Devin used that opportunity to hone his “culture-first” approach to work at several notable agencies such as BBDO, Meta, W+K, WhatsApp, and 72ANDSUNNY where he is currently Creative Director. Throughout his career, Devin’s work has been nominated for Cannes, ADCOLOR and a Sports Emmy, while racking up numerous awards, including Gold at the International Andy Awards, 2022 Campaign Power of Purpose Awards, Muse Creative Awards, OneShow, and Webbys. He prefers Kendrick to Mozart.

 

 

 

Follow Us