ADC Awards
ADC Annual Awards is the oldest continuously running industry award show in the world, with an incredible legacy of over 100 years. These awards celebrate the very best in advertising, digital media, graphic and publication design, packaging and product design, motion, experiential and spatial design, photography, illustration and fashion design – all with a focus on artistry and craftsmanship.
ADC104 Experiential Design Jury
Yash Deb
Co-Founder & Creative Partner
The Bar Africa
Nairobi, Kenya
Yash’s experience and reputation as a creative leader belies his age. Learning his
trade and craft at agencies like Hakuhodo, TBWA and Dentsu. Yash created
memorable campaigns for blue-chip brands such as Nike, P&G, Coca-Cola,
Nestle, Diageo, Standard Chartered, Safaricom and Toyota. He then setup Isobar
in the region, an agency he led to the Agency of the Year gong within 5 years.
Next came the opportunity to head Ogilvy Africa’s creative department where he
created history being the tour de force behind Lesso Lessons;a campaign that
won East, West and Central Africa’s very first Gold Lion at Cannes and a coveted
Yellow Pencil at D&AD. This apart, he also has wins at The One Show, Clio’s,
Loeries, Spikes Asia, Ad Stars and CAG, served as jury member at the African
Cristals, Loeries, ANDYs, LAIF Awards and APA, and even featured in The
Business Daily’s 40 under 40 list. Yash believes that to bring great ideas to life,
one must first fall madly in love with a problem. His wife is unimpressed.
trade and craft at agencies like Hakuhodo, TBWA and Dentsu. Yash created
memorable campaigns for blue-chip brands such as Nike, P&G, Coca-Cola,
Nestle, Diageo, Standard Chartered, Safaricom and Toyota. He then setup Isobar
in the region, an agency he led to the Agency of the Year gong within 5 years.
Next came the opportunity to head Ogilvy Africa’s creative department where he
created history being the tour de force behind Lesso Lessons;a campaign that
won East, West and Central Africa’s very first Gold Lion at Cannes and a coveted
Yellow Pencil at D&AD. This apart, he also has wins at The One Show, Clio’s,
Loeries, Spikes Asia, Ad Stars and CAG, served as jury member at the African
Cristals, Loeries, ANDYs, LAIF Awards and APA, and even featured in The
Business Daily’s 40 under 40 list. Yash believes that to bring great ideas to life,
one must first fall madly in love with a problem. His wife is unimpressed.