ADC Awards
ADC Annual Awards is the oldest continuously running industry award show in the world, with an incredible legacy of over 100 years. These awards celebrate the very best in advertising, digital media, graphic and publication design, packaging and product design, motion, experiential and spatial design, photography, illustration and fashion design – all with a focus on artistry and craftsmanship.
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Award
Agency
Client
Title
Category
Annual ID
The Wish
Agency: SERVICEPLAN GERMANY / Munich
Client: PENNY Category: Craft in Motion / Film / Editing
Bedtime Stories
Agency: FCB / Chicago + Lord + Thomas / Chicago + FCB/SIX / Toronto
Client: Walmart Category: Direct / Wildcard
The Wish
Agency: SERVICEPLAN GERMANY / Munich
Client: PENNY Category: Motion / Film / Short Video - Single
The Wish
Agency: SERVICEPLAN GERMANY / Munich
Client: PENNY Category: Television / Film / Online Video / Film - Single
Kowloon Type
Agency: Makkaihang Design / Hong Kong + The Hong Kong Type Foundry / Hong Kong
Client: The Hong Kong Type Foundry Limited Category: Branding / Stationery
Gardens can be anywhere.
Agency: HEIMAT / Berlin + LOFT Studios / Berlin + Liesel Filmproduktion / Berlin
Client: HORNBACH Category: Spatial Design / Retail Design
The First Meta Sneaker
Agency: Berlin Cameron, A VMLY&R Company / New York + Newkino Studio + DiGennaro Communications / New York + Edelman / Washington DC
Client: Under Armour Category: NFTs & The Metaverse / The Metaverse
G-Star RAW - The Rhythm of Denim
Agency: The Family / Amsterdam + Sizzer B.V. / Amsterdam + HALAL / Amsterdam
Client: G-star Category: Craft in Motion / Film / Use of Music / Sound
The Wish
Agency: SERVICEPLAN GERMANY / Munich
Client: PENNY Category: Craft in Motion / Film / Use of Music / Sound
The First Meta Sneaker
Agency: Berlin Cameron, A VMLY&R Company / New York + Newkino Studio + DiGennaro Communications / New York + Edelman / Washington DC
Client: Under Armour Category: Craft in Online / Mobile / Use of Technology
Vashi Covent Garden
Agency: Mythology / New York
Client: Vashi Category: Spatial Design / Retail Design
The true Santa Claus
Agency: JUNG VON MATT AG / Hamburg + 2WEI Music / Hamburg + bEpic GmbH + BWGTBLD GmbH / Berlin
Client: Netto Marken-Discount Stiftung & Co. KG Category: Craft in Motion / Film / Animation
21km Finger Marathon
Agency: ADK TAIWAN / Taipei
Client: PChome 24h Shopping Category: Online / Mobile Websites / E-Commerce Site
The Wish
Agency: SERVICEPLAN GERMANY / Munich
Client: PENNY Category: Craft in Video / Cinematography
The life-saving receipt
Agency: SERVICEPLAN GERMANY / Munich
Client: PENNY Category: Promotional / Wildcard
adidas EVE
Agency: STUDIO O+A / San Francisco + LEVER Architecture / Portland
Client: adidas Category: Spatial Design / Commercial Interiors
Gardens can be anywhere.
Agency: HEIMAT / Berlin + LOFT Studios / Berlin + Liesel Filmproduktion / Berlin
Client: HORNBACH Category: Experiential Design / Guerrilla / Stunt
The Wish
Agency: SERVICEPLAN GERMANY / Munich
Client: PENNY Category: Television / Film / Online Video / Online - Single
APD17
Agency: Makkaihang Design / Hong Kong + Sandu Publishing / Guangzhou
Client: Sandu Publishing Category: Books / Image-Driven
The Wish
Agency: SERVICEPLAN GERMANY / Munich
Client: PENNY Category: Craft in Video / Direction - Single
Surreal Island
Agency: Superunion / Hong Kong
Client: CDF Macau Grand Lisboa Palace Category: Digital / Series
The life-saving receipt
Agency: SERVICEPLAN GERMANY / Munich
Client: PENNY Category: Direct / Wildcard
The true Santa Claus
Agency: Jung von Matt AG / Hamburg + 2WEI Music / Hamburg + bEpic GmbH + BWGTBLD GmbH / Berlin
Client: Netto Marken-Discount Stiftung & Co. KG Category: Design for Good / Motion / Film Craft
Distance Read
Agency: Dieste / Dallas
Client: Royal Blue Grocery Category: Design for Good / Brand / Communication Design - Single
Real Price
Agency: Leo Burnett / Toronto + Leo Burnett Thailand / Bangkok
Client: Makro Click Category: Posters / Traditional - Series
HORNBACH "Biodiversity starts in your garden."
Agency: HEIMAT, Berlin / Berlin + Czar Film GmbH / Hamburg + LOFT Studios GmbH / Berlin
Client: HORNBACH Category: Craft in Motion / Film / Direction
Endless World of Airmax
Agency: BBDO / New York
Client: Foot Locker Category: Craft in Online / Mobile / Content Strategy
Endless World of Airmax
Agency: BBDO / New York
Client: Foot Locker Category: UX / UI / User Experience Design
HORNBACH "Biodiversity starts in your garden."
Agency: HEIMAT, Berlin / Berlin + Czar Film GmbH / Hamburg + LOFT Studios GmbH / Berlin
Client: HORNBACH Category: Craft in Motion / Film / Cinematography
Guess Which Book Is It?
Agency: The Nine / Shanghai
Client: Yan Ji You Bookstore Category: Promotional / Wildcard
RETAIL DESIGN
Agency: Shiseido creative / TOKYO + NOMURA Co., Ltd. / TOKYO + WOW Inc. / TOKYO + 1-10,Inc. / TOKYO
Client: Shiseido Co., Ltd. / BRAND SHISEIDO Category: Spatial Design / Retail Design
Guess Which Book Is It?
Agency: The Nine / Shanghai
Client: Yan Ji You Bookstore Category: Spatial Design / Retail Design
ACG Base Camp, NYC
Agency: Nike Brand Experience Design / Beaverton
Client: Nike Category: Spatial Design / Retail Design
Not For Lease
Agency: The Local Collective / Toronto + Wild Child Grp / Toronto
Client: Roncesvalles Village BIA Category: Experiential Design / Guerrilla / Stunt
For the Love
Agency: BBDO / New York
Client: Foot Locker Category: Craft in Online / Mobile / Art Direction
HORNBACH "It seems impossible. Until you do it."
Agency: HEIMAT, Berlin / Berlin + Untold Studios / London + MJZ London / London + LOFT Studios GmbH / Berlin
Client: HORNBACH Category: Craft in Motion / Film / Use of Music / Sound
Gift for Your Beloved
Agency: studioWMW / Hong Kong + Polytrade Paper Corporation Ltd. / Hong Kong
Client: Polytrade Paper Corporation Ltd. Category: Specialty Product / Wildcard
IKEA creates art from Finnish dreams.
Agency: 20/20 Helsinki / Helsinki + Evermade / Helsinki + Zoan / Helsinki + Ryhmä / Helsinki
Client: IKEA Category: Data Visualization
"Democratic Art – An Ai Weiwei for everybody."
Agency: HEIMAT / Berlin + NEUTRAL / Zürich + LIESEL Filmproduktion GmbH / Berlin + Loft Tonstudios GmbH / Berlin
Client: HORNBACH Baumarkt AG Category: Innovation
Eyes Say More Than Words
Agency: Design Army / Washington
Client: Georgetown Optician Category: Craft in Motion / Film / Use of Music / Sound
Tips for the bin
Agency: Ogilvy / Germany + ALDI SUED / Muehlheim an der Ruhr
Client: ALDI Sued Category: Design for Good / Packaging Design
"Democratic Art – An Ai Weiwei for everybody."
Agency: HEIMAT / Berlin + NEUTRAL / Zürich + LIESEL Filmproduktion GmbH / Berlin + Loft Tonstudios GmbH / Berlin
Client: HORNBACH Baumarkt AG Category: Integrated / Traditional
"Democratic Art – An Ai Weiwei for everybody."
Agency: HEIMAT / Berlin + NEUTRAL / Zürich + LIESEL Filmproduktion GmbH / Berlin + Loft Tonstudios GmbH / Berlin
Client: HORNBACH Baumarkt AG Category: Innovation / Single or Series
DIGEST 3kg
Agency: A Black Cover Design / Bei Jing
Client: DIGEST 3kg Category: Branding / Branding Systems / Identities - Print
Award:
2022 Motion / Film / Gaming Craft Silver Cube
Agency:
SERVICEPLAN GERMANY / Munich
Client:
PENNY
Title:
The Wish
Category:
Craft in Motion / Film / Editing
Annual ID:
ADC101_MOT018S
Award:
2022 Advertising Silver Cube
Agency:
FCB / Chicago + Lord + Thomas / Chicago + FCB/SIX / Toronto
Client:
Walmart
Title:
Bedtime Stories
Category:
Direct / Wildcard
Annual ID:
ADC101_ADV020S
Award:
2022 Motion / Film / Gaming Craft Silver Cube
Agency:
SERVICEPLAN GERMANY / Munich
Client:
PENNY
Title:
The Wish
Category:
Motion / Film / Short Video - Single
Annual ID:
ADC101_MOT026S
Award:
2022 Advertising Silver Cube
Agency:
SERVICEPLAN GERMANY / Munich
Client:
PENNY
Title:
The Wish
Category:
Television / Film / Online Video / Film - Single
Annual ID:
ADC101_ADV029S
Award:
2022 Brand / Communication Design Bronze Cube
Agency:
Makkaihang Design / Hong Kong + The Hong Kong Type Foundry / Hong Kong
Client:
The Hong Kong Type Foundry Limited
Title:
Kowloon Type
Category:
Branding / Stationery
Annual ID:
ADC101_BCD027B
Award:
2022 Spatial Design Bronze Cube
Agency:
HEIMAT / Berlin + LOFT Studios / Berlin + Liesel Filmproduktion / Berlin
Client:
HORNBACH
Title:
Gardens can be anywhere.
Category:
Spatial Design / Retail Design
Annual ID:
ADC101_SPL012B
Award:
2022 Interactive Bronze Cube
Agency:
Berlin Cameron, A VMLY&R Company / New York + Newkino Studio + DiGennaro Communications / New York + Edelman / Washington DC
Client:
Under Armour
Title:
The First Meta Sneaker
Category:
NFTs & The Metaverse / The Metaverse
Annual ID:
ADC101_INT032B
Award:
2022 Advertising Bronze Cube
Agency:
SERVICEPLAN GERMANY / Munich
Client:
PENNY
Title:
The Wish
Category:
Craft in Video / Editing
Annual ID:
ADC101_ADV049B
Award:
2022 Motion / Film / Gaming Craft Bronze Cube
Agency:
The Family / Amsterdam + Sizzer B.V. / Amsterdam + HALAL / Amsterdam
Client:
G-star
Title:
G-Star RAW - The Rhythm of Denim
Category:
Craft in Motion / Film / Use of Music / Sound
Annual ID:
ADC101_MOT035B
Award:
2022 Motion / Film / Gaming Craft Bronze Cube
Agency:
SERVICEPLAN GERMANY / Munich
Client:
PENNY
Title:
The Wish
Category:
Craft in Motion / Film / Use of Music / Sound
Annual ID:
ADC101_MOT036B
Award:
2022 Brand / Communication Design Merit Honor
Agency:
Tao
Client:
Creater X Now
Title:
Creater X Now
Category:
Posters / Billboard - Series
Annual ID:
ADC101_BCD064M
Award:
2022 Interactive Merit Honor
Agency:
Berlin Cameron, A VMLY&R Company / New York + Newkino Studio + DiGennaro Communications / New York + Edelman / Washington DC
Client:
Under Armour
Title:
The First Meta Sneaker
Category:
Craft in Online / Mobile / Use of Technology
Annual ID:
ADC101_INT042M
Award:
2022 Spatial Design Merit Honor
Agency:
Mythology / New York
Client:
Vashi
Title:
Vashi Covent Garden
Category:
Spatial Design / Retail Design
Annual ID:
ADC101_SPL018M
Award:
2022 Motion / Film / Gaming Craft Merit Honor
Agency:
JUNG VON MATT AG / Hamburg + 2WEI Music / Hamburg + bEpic GmbH + BWGTBLD GmbH / Berlin
Client:
Netto Marken-Discount Stiftung & Co. KG
Title:
The true Santa Claus
Category:
Craft in Motion / Film / Animation
Annual ID:
ADC101_MOT052M
Award:
2022 Interactive Merit Honor
Agency:
ADK TAIWAN / Taipei
Client:
PChome 24h Shopping
Title:
21km Finger Marathon
Category:
Online / Mobile Websites / E-Commerce Site
Annual ID:
ADC101_INT045M
Award:
2022 Advertising Merit Honor
Agency:
SERVICEPLAN GERMANY / Munich
Client:
PENNY
Title:
The Wish
Category:
Craft in Video / Cinematography
Annual ID:
ADC101_ADV076M
Award:
2022 Brand / Communication Design Merit Honor
Agency:
SERVICEPLAN GERMANY / Munich
Client:
PENNY
Title:
The life-saving receipt
Category:
Promotional / Wildcard
Annual ID:
ADC101_BCD087M
Award:
2022 Advertising Merit Honor
Agency:
SERVICEPLAN GERMANY / Munich
Client:
PENNY
Title:
The Wish
Category:
Craft in Video / Sound Design
Annual ID:
ADC101_ADV089M
Award:
2022 Spatial Design Merit Honor
Agency:
STUDIO O+A / San Francisco + LEVER Architecture / Portland
Client:
adidas
Title:
adidas EVE
Category:
Spatial Design / Commercial Interiors
Annual ID:
ADC101_SPL013M
Award:
2022 Experiential Design Merit Honor
Agency:
HEIMAT / Berlin + LOFT Studios / Berlin + Liesel Filmproduktion / Berlin
Client:
HORNBACH
Title:
Gardens can be anywhere.
Category:
Experiential Design / Guerrilla / Stunt
Annual ID:
ADC101_EXP026M
Award:
2022 Advertising Merit Honor
Agency:
SERVICEPLAN GERMANY / Munich
Client:
PENNY
Title:
The Wish
Category:
Television / Film / Online Video / Online - Single
Annual ID:
ADC101_ADV120M
Award:
2022 Publication Design Merit Honor
Agency:
Makkaihang Design / Hong Kong + Sandu Publishing / Guangzhou
Client:
Sandu Publishing
Title:
APD17
Category:
Books / Image-Driven
Annual ID:
ADC101_PUB039M
Award:
2022 Advertising Merit Honor
Agency:
SERVICEPLAN GERMANY / Munich
Client:
PENNY
Title:
The Wish
Category:
Craft in Video / Direction - Single
Annual ID:
ADC101_ADV081M
Award:
2022 Illustration Merit Honor
Agency:
Superunion / Hong Kong
Client:
CDF Macau Grand Lisboa Palace
Title:
Surreal Island
Category:
Digital / Series
Annual ID:
ADC101_ILT053M
Award:
2022 Advertising Merit Honor
Agency:
SERVICEPLAN GERMANY / Munich
Client:
PENNY
Title:
The life-saving receipt
Category:
Direct / Wildcard
Annual ID:
ADC101_ADV098M
Award:
2022 Motion / Film / Gaming Craft Merit Honor
Agency:
Jung von Matt AG / Hamburg + 2WEI Music / Hamburg + bEpic GmbH + BWGTBLD GmbH / Berlin
Client:
Netto Marken-Discount Stiftung & Co. KG
Title:
The true Santa Claus
Category:
Design for Good / Motion / Film Craft
Annual ID:
ADC101_DFG054M
Award:
2022 Brand / Communication Design Merit Honor
Agency:
Dieste / Dallas
Client:
Royal Blue Grocery
Title:
Distance Read
Category:
Design for Good / Brand / Communication Design - Single
Annual ID:
ADC101_DFG040M
Award:
2022 Brand / Communication Design Merit Honor
Agency:
Leo Burnett / Toronto + Leo Burnett Thailand / Bangkok
Client:
Makro Click
Title:
Real Price
Category:
Posters / Traditional - Series
Annual ID:
ADC101_BCD071M
Award:
2021 Motion / Film / Gaming Craft Gold Cube
Agency:
HEIMAT, Berlin / Berlin + Czar Film GmbH / Hamburg + LOFT Studios GmbH / Berlin
Client:
HORNBACH
Title:
HORNBACH "Biodiversity starts in your garden."
Category:
Craft in Motion / Film / Direction
Annual ID:
ADC_MOT21_005G
Award:
2021 Interactive Gold Cube
Agency:
BBDO / New York
Client:
Foot Locker
Title:
Endless World of Airmax
Category:
Craft in Online / Mobile / Content Strategy
Annual ID:
ADC_INT21_002G
Award:
2021 Interactive Silver Cube
Agency:
BBDO / New York
Client:
Foot Locker
Title:
Endless World of Airmax
Category:
UX / UI / User Experience Design
Annual ID:
ADC_INT21_017S
Award:
2021 Motion / Film / Gaming Craft Silver Cube
Agency:
HEIMAT, Berlin / Berlin + Czar Film GmbH / Hamburg + LOFT Studios GmbH / Berlin
Client:
HORNBACH
Title:
HORNBACH "Biodiversity starts in your garden."
Category:
Craft in Motion / Film / Cinematography
Annual ID:
ADC_MOT21_011S
Award:
2021 Interactive Bronze Cube
Agency:
BBDO / New York
Client:
Foot Locker
Title:
For the Love
Category:
Social Media / Wildcard
Annual ID:
ADC_INT21_034B
Award:
2021 Brand / Communication Design Bronze Cube
Agency:
The Nine / Shanghai
Client:
Yan Ji You Bookstore
Title:
Guess Which Book Is It?
Category:
Promotional / Wildcard
Annual ID:
ADC_BCD21_037B
Award:
2021 Spatial Design Merit Honor
Agency:
Shiseido creative / TOKYO + NOMURA Co., Ltd. / TOKYO + WOW Inc. / TOKYO + 1-10,Inc. / TOKYO
Client:
Shiseido Co., Ltd. / BRAND SHISEIDO
Title:
RETAIL DESIGN
Category:
Spatial Design / Retail Design
Annual ID:
ADC_SPL21_023M
Award:
2021 Spatial Design Merit Honor
Agency:
The Nine / Shanghai
Client:
Yan Ji You Bookstore
Title:
Guess Which Book Is It?
Category:
Spatial Design / Retail Design
Annual ID:
ADC_SPL21_024M
Award:
2021 Spatial Design Merit Honor
Agency:
Nike Brand Experience Design / Beaverton
Client:
Nike
Title:
ACG Base Camp, NYC
Category:
Spatial Design / Retail Design
Annual ID:
ADC_SPL21_026M
Award:
2021 Experiential Design Merit Honor
Agency:
The Local Collective / Toronto + Wild Child Grp / Toronto
Client:
Roncesvalles Village BIA
Title:
Not For Lease
Category:
Experiential Design / Guerrilla / Stunt
Annual ID:
ADC_EXP21_016M
Award:
2021 Interactive Merit Honor
Agency:
Kroger + 360i / New York
Client:
Kroger
Title:
Chefbot
Category:
Social Media / Twitter
Annual ID:
ADC_INT21_063M
Award:
2021 Brand / Communication Design Merit Honor
Agency:
.Oddity Studio / Hong Kong
Client:
House of Wang
Title:
House of Wang
Category:
Branding / Logo
Annual ID:
ADC_BCD21_066M
Award:
2021 Interactive Merit Honor
Agency:
BBDO / New York
Client:
Foot Locker
Title:
For the Love
Category:
Craft in Online / Mobile / Art Direction
Annual ID:
ADC_INT21_042M
Award:
2021 Motion / Film / Gaming Craft Merit Honor
Agency:
HEIMAT, Berlin / Berlin + Untold Studios / London + MJZ London / London + LOFT Studios GmbH / Berlin
Client:
HORNBACH
Title:
HORNBACH "It seems impossible. Until you do it."
Category:
Craft in Motion / Film / Use of Music / Sound
Annual ID:
ADC_MOT21_049M
Award:
2021 Packaging Design Merit Honor
Agency:
studioWMW / Hong Kong + Polytrade Paper Corporation Ltd. / Hong Kong
Client:
Polytrade Paper Corporation Ltd.
Title:
Gift for Your Beloved
Category:
Specialty Product / Wildcard
Annual ID:
ADC_PKG21_042M
Award:
2021 Interactive Merit Honor
Agency:
20/20 Helsinki / Helsinki + Evermade / Helsinki + Zoan / Helsinki + Ryhmä / Helsinki
Client:
IKEA
Title:
IKEA creates art from Finnish dreams.
Category:
Data Visualization
Annual ID:
ADC_INT21_051M
Award:
2020 Integrated Bronze Cube
Agency:
HEIMAT / Berlin + NEUTRAL / Zürich + LIESEL Filmproduktion GmbH / Berlin + Loft Tonstudios GmbH / Berlin
Client:
HORNBACH Baumarkt AG
Title:
"Democratic Art – An Ai Weiwei for everybody."
Category:
Innovation
Annual ID:
ADC_ITG20_014B
Award:
2020 Motion / Film / Gaming Craft Merit Honor
Agency:
Design Army / Washington
Client:
Georgetown Optician
Title:
Eyes Say More Than Words
Category:
Craft in Motion / Film / Use of Music / Sound
Annual ID:
ADC_MOT20_060M
Award:
2020 Packaging Design Merit Honor
Agency:
Ogilvy / Germany + ALDI SUED / Muehlheim an der Ruhr
Client:
ALDI Sued
Title:
Tips for the bin
Category:
Design for Good / Packaging Design
Annual ID:
ADC_DFG20_063M
Award:
2020 Integrated Merit Honor
Agency:
HEIMAT / Berlin + NEUTRAL / Zürich + LIESEL Filmproduktion GmbH / Berlin + Loft Tonstudios GmbH / Berlin
Client:
HORNBACH Baumarkt AG
Title:
"Democratic Art – An Ai Weiwei for everybody."
Category:
Integrated / Traditional
Annual ID:
ADC_ITG20_015M
Award:
2020 Brand / Communication Design Merit Honor
Agency:
HEIMAT / Berlin + NEUTRAL / Zürich + LIESEL Filmproduktion GmbH / Berlin + Loft Tonstudios GmbH / Berlin
Client:
HORNBACH Baumarkt AG
Title:
"Democratic Art – An Ai Weiwei for everybody."
Category:
Innovation / Single or Series
Annual ID:
ADC_BCD20_058M
Award:
2020 Brand / Communication Design Merit Honor
Agency:
A Black Cover Design / Bei Jing
Client:
DIGEST 3kg
Title:
DIGEST 3kg
Category:
Branding / Branding Systems / Identities - Print
Annual ID:
ADC_BCD20_047M