ADC Europe Awards
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Category
Audio / Radio Commercials
Annual ID
ADCE23_FA011S
In addition to burgers, fries and salads, McDonald´s also has a delicious dessert that deserves more attention - our milkshakes. We showcased the milkshakes with an attention-grabbing radio campaign. What makes our milkshakes so delicious? It's simple: the best ingredients that are "shaken" for an extra-long time until creamy.
That's exactly what we do in our radio campaign. We shake our ingredients "chocolate" and "vanilla". In the truest sense of the word.
That's exactly what we do in our radio campaign. We shake our ingredients "chocolate" and "vanilla". In the truest sense of the word.
2023 Awards
Total Points: 14
Silver Award
Credits
Agency
Scholz & Friends
Client / Brand
McDonald's
Music / Sound Production Company
Hastings Audio Network
Media Distribution Company
OMD Germany / Düsseldorf
Chief Creative Officer
Matthias Spaetgens
Copywriter
Bernhard Lukas
Jens Petter Waernes
Director
Oscar Meixner
Account Management
Michaela Kossel
Audio Master
Oscar Meixner
Managing Director
Steffen Behrends
Managing Director Creation
Christian Kroll
Jens Petter Waernes
Production
Daria Treder
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