British Airways launched a ground-breaking multi-channel campaign, celebrating British originality at a time when we’ve never needed it more where no two ads are the same. A British Original. is a celebration of British Airways’ people, its customers and the nation, which has helped make British Airways, a British Original. It explores the individual & original reasons people travel, whether to reconnect with loved ones or to take some time out.
2023 Awards
Total Points: 30
Gold Award
Credits
Agency
Uncommon Creative Studio / London
Media Distribution Company
Mg Omd
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