ADC Europe Awards
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Category
Equal Star
Annual ID
ADCE25_EQ001EQ
Did you know 1 in 12 sheep is gay? Because they don’t breed, many rams are killed. With wool prices at an all-time low, we created a new revenue stream for Sheep Farm Stücke, and a safe home for gay rams. Rainbow Wool is the world’s first gay textile thread for queer rights. Their wool was crafted into products and launched by German queer icon Bill Kaulitz, sparking a global conversation on equality. All profits support LGBTQ+ charities.
2025 Awards
Total Points: 60
Equal Star
Credits
Agency
SERVICEPLAN GERMANY / Munich
Plan.net Group
Tacsy
Design Studio
Hey Studio
Media Agency
Mediaplus Group
Client / Brand
Schäferei Stücke
Production Company
Peoplegrapher
Music / Sound Production Company
Supreme Music
Chief Creative Officer
Maximilian Florian Schöngen
Till Diestel
Copywriter
Javier Granados
Shruthi Subramanian
Creative Director
Alexander Norek
Andreas Schimmelpfennig
Andreas Schanzenbach
Dennis Fritz
Ingo Nahrwold
Sebastian Simon
Verònica Fuerte
Designer
Danny Reinke
Esther van Ammel
Kilian Kerner
Marina Nafría
Mark Krayenhoff van de Leur
Thuy-Duyen Lea Lam
Director
Lukas Tielke
Director of Photography
Niklas Lemburg
Executive Creative Director
Bernhard Fuchs
Emilio Valverde
Franz Röppischer
Lorenz Langgartner
Artist
Imanuel Scheiko
Global Chief Creative Officer
Alexander Schill
Motion Designer
Bennet Meyer
Jennifer Schulz
Laia Ferran
Creative Director Copy
Juan Christmann
Executive Producer
Jack Gregory Donald
Account Management
Lilli Schmitz
Account Management Digital
Angelina Stramka
AI Artist
Jacob Fletcher
Art Dept
Emily Metzger
Assistant Camera
Clemens Florack
Darius Buesch
B-Unit DOP
Stefan Schneiker
BTS
Daniel Morres
CGI Artist
Fabio Ziplies
Channel & Community Management
Jana Gerlach
Coding
Studio Farbraum
Concept & Art Direction
Ármin Ludl
Consultant
Juan Christmann
Renato Lopes
Copy & Concept
Ann-Kathrin Schirpke
Louisa Heuter
Creative Coding
Ioannnis Mihailidis
Creative Lead
Janette Gerryts
Creative Operations Manager
Susan Horn
Customer Success Manager
Alina Helbig
Developer
Chris Schrut
Digi Op
Hilarius Riese
Digital Media Manager & Designer
Sarah Wilson
Director Creative Media & Awards
Sabrina Duchow
E-Commerce & Fulfilment Agency
Ideal Alpha
Farm
Jochen Klinge
Michael Stücke
Frontend & Design
Jonah Stefanovic
Gaffer
Christopher Rüttger
Lars Elliger
Theo Weingarten
Yannick Frotz
General Manager
Britta Tronke
Global Head of Creative Operations
Sabine Gwinner
Hair
Patrick Gorra
Hair & Make up
Kita Liema
Head of Production SOOH
Shirzad Faramarzi
Influencer Management
Rieke Nedderhoff
Junior Creative Operations Manager
Alexandra Grimm
Junior PR Consultant
Karoline Metz
Lead Corporate Communications
Birgit Koch
LED Screen production agency
Elastique.
Make up
Natalie Franz
Manager Creative Media & Awards
Daniela Ibler
Managing Director
Andre Wagemann
Andy Wyeth
Anna Lee Sønnichsen
Eric Fischer
Managing Partner
Alexander Nagel
Merch Production
Textilmacher München
OOH-Agency
Concrete Candy
Photo Postproduction
Blink Imaging
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